Quote:
Originally Posted by kwoldtimer
I see that the "Aunt Jemima" brand is being retired after 130 years due to its racist origins. Can "Uncle Ben" be far behind? Substance? Aunt Jemima brand will give $US25million over five years to support and engage with the black community (in the USA). The brand's current owner, Pepsi, has announced $400million to support the black community.
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I understand the racist origins of brands like "Aunt Jemima" or "Uncle Ben", but what will actually be accomplished by removing the brands from the marketplace? Will this in itself reduce racial prejudice in the US? I strongly doubt it.
For most people, these products are familiar and trusted brands, and the presence of the well known trademark images on the packaging constitute nothing more than "noise"; ie the images help you identify the product on the store shelf, but don't remind you of slavery or black oppression when you see them.
Nothing will be accomplished by removing these products.
BTW, I don't use either product, so I have no vested interest here. I just view this as another example of political correctness run amok.........
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