Quote:
Originally Posted by colinpeddle
That's the thing. It's hard to do that when you've only got one location here to share shipping costs with. Recently I was suggesting to a friend that if it was 2017 and we had no McDonald's here, we'd probably not ever get one.
The costs of shipping for one location would inflate their introductory Value Picks menu and further inflate the cost of their main menu, which is already pretty expensive as it stands. It's hard to get a foothold in the market when things aren't as they should be.
It's not as though a 1.39 on the mainland is equal to a 1.59 here so it's par, it isn't. $1.39 there is still a 1.39 here, which makes it worse when we get different menus for places like East Side Mario's.
|
If that's the case then what do all the one-off chains do here? Not trying to be snotty ... I'm completely ignorant to shipping and logistics and would really like to know.
Wouldn't Quesada's, Mucho Burrito, Burrito Jack's, etc. also have the same issue with shipping costs? Prices are relative, so as long as Taco Bell can keep prices below regional competitors then they are sticking to their business model. We may be paying more for TB value meals compared to southern Ontario, but I think that's a moot point.
Of course, if prices are completely out of whack then it's doomed for failure.