Quote:
Originally Posted by Hatman

Flag design is cool. I could totally get behind your idea for the flag. It would be pretty awesome if SLC got a flag cool enough that people would be proud to use everywhere, like Chicago, DC, or Amsterdam. Certainly good for civic pride all around.
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Thanks man! I really like the Chicago flag because it isn't particularly stunning but it's very catchy and easy to riff on. The Chicago flag is like those pre internet memes where people would alter it and spread it and make it more popular.
What I was trying to do with my design is make something simple but symbolic that people could take apart and turn into theirs. You can use at that white space to color on. You could even strip out the international ish orange horizontal stripes and put the LGBTQ flag behind it. Interestingly enough, the LGBTQ Flag is easily the most popular flag flown by individual residences in Salt Lake City. We have a great big gay community and lots of allies here, but I also believe it's partially because we have an absence of a banner that brings us together like the LGBTQ Flag. I think it speaks to a need for a better city flag.
What a chamber of commerce doesn't seem to understand with designing a flag is that it isn't about establishing a brand that is rigidly clear with lettering or city skyline silhouettes, a good flag has a core idea that is open source to everyone. You make it free for people to use your flag so they can make the merchandise that people want to buy. You make your design meaningful but vague enough that coffee shops or t shirt stands can play on your design. Tourists come and buy this stuff and take it home and people start talking about Salt Lake City. You just let the people create the buzz.
If the only places flying the city flag are city, school and municipal buildings, we haven't gotten it right! And we are in good company with most major cities across the United States. I think we need a good flag even more than other cities because we don't have professional football or baseball teams and that puts us in a recognizable symbol middle place against other cities.