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Originally Posted by casper
I think WestJet is going to do fine. The cost of fuel is also down, so they become a bit more profitable. The same for Air Canada. The Airports in Alberta and Saskatchewan are the ones that will not do as well.
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If Westjet has a prolonged period of low profits, there will be a management shake-up as if the company was about to go broke. While WS has low costs, they also have very high investor expectations for both exceptional earnings and investment grade dividend. This has never been the expectation for a Canadian airline.
On the fuel drop, cut fuel in half and 10% decrease in yields (eg average airfares drop from $100 to $90) produces the same result as if fuel and yields stayed the same.
Historically speaking, Westjet does better during periods of high oil prices than during periods of low oil prices, simply because their primary markets have exceedingly higher demand.
There is no historical reference for what happens to Westjet business during a prolonged period of super low oil prices. $60 oil and there is business case for Longterm projects such as Oilsands and pipelines. $40 oil and it's better to shutter everything and keep all oil in the ground. Westjet will still lose money if demand is nil while oil is low.