Posted Oct 15, 2012, 3:08 AM
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Join Date: Feb 2010
Posts: 6,895
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Edmonton's Whyte Avenue prays for angel developer
Outside help seen as key to drawing more foot traffic, evening shoppers
http://www.edmontonjournal.com/news/edmo...prays+angel+developer/7389138/story.html
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The old gas station site at Whyte Avenue and 105th Street — left vacant and contaminated for 14 years — has been cleaned up, and is expected to go on the market before year end.
The Old Strathcona Business Association says they need a public plaza to give room for festivals, attract more pedestrians and bridge the day and nighttime crowds. But they first tried to convince the city to invest in the multimillion-dollar property, then tried unsuccessfully to fundraise enough to buy the land outright; now they are talking with every interested developer they can, hoping to sell them on the idea of a plaza to bring more pedestrian life to the avenue.
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The business association came up with ideas for the plaza as part of a revisioning exercise with Seattle-based branding and urban development expert Roger Brooks over the summer.
Their plan calls for a sunny, open space with a summer splash park and winter skating rink. Realistically, the plaza would at minimum be ringed with shops, but it’s the size of four to six lots so there is a lot of space, said Davison.
“If you have restaurants in there, and a plaza, that would be wonderful. This would be a central gathering spot,” he said.
Festivals and art walks work well when they shut down the street, but Whyte Avenue is too much of a transportation route to close it often, he said. A plaza would give festivals a permanent, spacious home.
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Thanks for the info.
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