AUSTIN | Embassy Suites/Tempo by Hilton (209 West 5th) | 368 FT | 30 FLOORS

[Urbannizer]

https://www.linkedin.com/posts/peachtree...pment-activity-7450894613575393280-UUCA/

As a continuation of our urban development strategy, Peachtree Group will soon begin construction on a shovel-ready 480-key dual-branded Embassy Suites and Tempo by Hilton in downtown Austin, Texas, one of the fastest-growing urban markets in the United States. The project is uniquely positioned as the only non-luxury hotel expected to deliver in the downtown market over the next ~5 years, creating a favorable competitive environment.

Hotel demand is expected to increase materially as the Austin Convention Center doubles is redeveloping and doubling in size, reopening to coincide with the hotel’s delivery. In addition, the Austin-Bergstrom International Airport is undergoing a major expansion, further supporting growth in both business and leisure travel. Together, these drivers are expected to create a favorable supply-demand dynamic as lodging demand is projected to increase 20–30% over the coming years.

The project occupies one of the premier sites in downtown Austin, featuring the city’s highest rooftop bar with panoramic views of downtown, the state capital, and Lady Bird Lake.

[Urbannizer]

Demo imminent. This will be the first 300+ foot building to break ground Downtown in four years.



https://x.com/marshallgeyer/status/2079762685890039983/photo/1

[Urbannizer]

Construction Begins on 30-Story Hilton Dual Brand Hotel in Austin

(Austin, Texas, Sept. 15, 2026) – A new 30-story dual-branded Embassy Suites and Tempo by Hilton broke ground in downtown Austin, Texas, on September 14, 2026, with global design firm DLR Group serving as architect and interior designer. The tower will hold 480 rooms and be crowned by a rooftop bar and lounge with sweeping views of the city’s growing skyline.

“Designing two distinct hotel brands inside a single tower means solving for two guest journeys while sharing key amenities between them, all in a building that still reads as one tower. That’s the challenge we signed up for, and breaking ground means we get to start proving it out,” Wilms said.

Expected to open in early 2029, key program spaces include a podium level restaurant, rooftop restaurant and bar with covered outdoor terrace, a ballroom/conference center with pre-function area, private meeting rooms that connect to the 28th floor outdoor terrace, a fitness center overlooking the 28th floor terrace.

DLR Group is providing architecture and interior design services on the project. Peachtree Group and Merritt Development Group are co-developing the project.