Quote:
Originally Posted by Aylmer
I'll add to that names of lines. I find it a bit annoying how many line names give no useful information.
Vancouver and Ottawa are particularly bad at this: The Canada Line or the Confederation Line tell you absolutely nothing useful about them. Worse still, Ottawa has an area called "Confederation" which is not remotely served by the "Confederation Line". It's served by the "Trillium Line", which also has nothing to do with where it goes. It's the sort of shit which gets cooked up by a committee of branding consultants who have never once taken transit, nor are they concerned about people who do.
Colour and number lines are a step better. Although they don't tell you where the line is going, it at least tells you how to find it on a map. You don't need a legend to tell you that the blue line on the map is the "Blue Line". So that's some usable information at least.
The most useful line naming is place-based. Bloor-Danforth, Shepphard, Hurontario, Lakeshore, etc. You don't even need a map to use it - you can imagine it right away. The weakness is that these pretty much only work in either radial systems (where all lines converge in one central area) or for lines that run along only one or two streets.
But no matter how you name your lines or stations, it's always important to remember that it is first and foremost an exercise in information, not branding. Make sure that your names tell people where they are and where they're going.
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I tend to disagree with this. Toronto's Yonge–University–Spadina Line is a mouth-full and not necessarily that descriptive for out-of-towners. For those from Toronto, most are already familiar with the city and system and don't need the descriptive. The new name Yonge–University is better, but for those who don't know, what University? The University branch isn't the exclusive transit line for all universities.
In Europe and Asia, along with a handful of cities in the Americas, have a spaghetti factory of lines that serve countless areas. Naming lines by geography can get quite confusing.
In the case of Confederation or Trillium, what names would you propose?
IMO, colours are the better/simpler approach. Those familiar with the system know which line they will take, those unfamiliar can look at a map and figure out their route. Much simpler to say Yellow and Green then Yonge-University and Bloor-Danforth.
Naming lines as Ottawa and Vancouver have done, IMO, makes them easier to remember.