Quote:
Originally Posted by micropundit
Hoping to Resuscitate a Portion of the City’s Heart
The New York Times, April 28, 2015
There was a time in the 1960s when Underground Atlanta, a 12-acre complex of viaducts and storefronts in the heart of downtown, was billed as this city’s answer to Bourbon Street. In the 1980s, it was reimagined as a tourist-friendly “festival marketplace” full of novelty retailers angling to attract out-of-town conventioneers. When that idea faltered, there was talk of turning it into a casino.
Link to story: http://www.nytimes.com/2015/04/29/us/atlanta-underground.html?_r=0
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This was an interesting read. If done properly, this project could be truly transformative for central Downtown Atlanta. There have been previous attempts to turn historic Underground around but I feel this time could be the time.
For one, developers now have a far greater understanding of building quality and useful urban developments. Secondly, we now have a resurgence in the desire for intown living in Atlanta. Thirdly, there is a turn around in how the city is being run now. This makes development city wide quite lucrative.
Quote:
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Scott Smith, president and CEO of WRS Inc., told Atlanta Business Chronicle’s Maria Saporta in December, “We think it's ground zero in Atlanta – the zero mile marker truly is right there. There are 32,000 students a half-block away. There are 110,000 people coming downtown everyday. There's steady income from the government sector down there. The vacancy factor in multifamily is 1.2 percent. With having that many people down there, our whole belief to make Underground successful is that you have to have people there day in and day out."
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The above quote shows how this area has changed in the last ten years. This is another reason why I think it will be successful this time.