True, it does seem a bit overhyped in that news story. It looks like it will be pretty suburban/low density with a small splash of mixed-use, for trendiness.
However, it says there will be 30,000 square feet of grocery space so I'm holding out hope for an HEB. I'm not a huge fan of the one at Parmer & 35.
I like that there will be park space, incorporating the creek, and from this map it does seem like it will take up a relatively large space:
I just never really venture in that direction. It feels rural, like I'm leaving Austin. Maybe once there's more development that'll change.
Adding map for archival reasons: