Quote:
Originally Posted by officedweller
Apparently Starbucks are full of teenagers drinking colourful drinks.
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Some, yes, but if you think that’s all there is then you’re saying that you don’t go to Starbucks often and don’t hold a valid opinion of their customer base. Teenagers are not the prime demographic. Frappuccinos are probably less popular than they used to be.
As a percentage of sales, cold drinks here are likely around a third but obviously that varies seasonally. Category-wise, it showed the highest growth over a number of years though, as per public statements.
Overall, Starbucks is just as healthy business-wise as it has always been, other than the rising costs of doing business that are impacting everyone. Anyone saying otherwise is just pulling opinions out of their 🞵🞵🞵.