Quote:
Originally Posted by Comrade
I think it's an impossible comparison. We're looking at one game for a conference championship - not a bunch of season long contests over the course of a few months.
Especially with most every game taking place on a Sunday.
But it's not just whether Utah can get the crowd to the game that matters. It's whether there's corporate financial dollars willing to support the team. At this point, I don't think that's the case.
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There are only 8 or 9 home games (depending on if the team is in the AFC or NFC). So, I don't think it'll be that difficult to fill a stadium 8 or 9 times.
I think the requirement for local corporate sponsorship requirement is overblown.
The NFL shares national sponsorship and TV income equally between all teams. Last year, that was $309.6 million per team.
The team with the lowest local revenue was the Cincinatti Bengals at $108 million in 2019 (pre-pandemic).
The Green Bay Packers earned $210 million locally in 2019, but only $68 million in 2020. The difference, according to their financial reports is all in ticketing and concessions. So, they earned approximately $142 million from tickets/concessions in 2019.
The $68 million figure includes local sponsorships and merchandising. So, a Utah NFL team would only have to come up with $30-50 million in local sponsorships. This is very doable. And that's pretty much all dependent on how much income the owner wants to make, because the national shared revenue covers most of the team/salary expenses.
And then there's this:
"A provision in the tax code that allows for the amortization of goodwill and intangibles enables professional sports team owners to
write off the entire purchase price of a team over 15 years, according to a longtime NFL owner (whose group did it over an even shorter period under old IRS rules). This accounting benefit, akin to depreciation, is permitted even though the value of sports franchises have in actuality appreciated for years—the growth of team sale prices has outpaced virtually every other industry or index over at least the last decade.
Add these savings to the reliable cash flows in the NFL, and potential investors see the league as something of a safe haven for their money. National media, sponsorships and net royalties from the league’s licensing and film division, which totaled nearly $9.5 billion in 2019—combined with predictable expenses because of the league’s salary cap—guaranteed an operating profit for every team last season. 'NFL teams are virtually running on risk-free auto-pilot,' the late John Vrooman, a longtime Vanderbilt economist, told Sportico in June." (Source:
huddleup.substack.com