ATLANTA | Development Thread VI - Page 328

GeorgiaPeanuts · #**6541** Posted **Jan 8, 2018, 8:50 PM**

New NCR GHQ Opened today so grabbed some images of nearby under construction stuff

Street Advocate · #**6542** Posted **Jan 9, 2018, 3:42 PM**

5:30 NEW APPLICATION: Dual-branded Marriott hotel (640 Peachtree St.)
Project Type: New construction of a 14-story duel branded hotel building with a ground floor restaurant
and lounge/bar having a total 285,000 SF. Above the ground floor the building includes 5
levels of structured parking along with 8 floors of hotel uses having 282 total guest rooms.
The site is accessed by pedestrians along both street frontages but only accessible by vehicles
from Ponce de Leon Avenue via a circular drop-off area and ramp to the parking deck. The
developer is Noble Investment with Lindsay Pope Brayfield & Assoc. Inc. as the architect and
Kimley-Horn as the engineer.

https://www.midtownatl.com/_files/docs/agenda-011018.pdf

MARTAisSmarta · #**6543** Posted **Jan 9, 2018, 5:17 PM**

Code:

14-story
285,000 SF
5 levels of structured parking
8 floors of hotel
282 total guest rooms

This seems like an excessive amount of parking for those hotel rooms, and especially for a building that is on the same block as marta.

Triptychtwo · #**6544** Posted **Jan 9, 2018, 5:48 PM**

Quote:

Originally Posted by Street Advocate

5:30 NEW APPLICATION: Dual-branded Marriott hotel (640 Peachtree St.)
Project Type: New construction of a 14-story duel branded hotel building with a ground floor restaurant
and lounge/bar having a total 285,000 SF. Above the ground floor the building includes 5
levels of structured parking along with 8 floors of hotel uses having 282 total guest rooms.
The site is accessed by pedestrians along both street frontages but only accessible by vehicles
from Ponce de Leon Avenue via a circular drop-off area and ramp to the parking deck. The
developer is Noble Investment with Lindsay Pope Brayfield & Assoc. Inc. as the architect and
Kimley-Horn as the engineer.

https://www.midtownatl.com/_files/docs/agenda-011018.pdf

Old rendering

3yonce · #**6545** Posted **Jan 9, 2018, 6:05 PM**

Quote:

Originally Posted by Triptychtwo

Old rendering

I'm not getting my hopes up for anything spectacular for the new concept since this is designed by the firm that brought us the Hyatt House north of Centennial, the Hilton Garden Inn/Homewood Suites at 10th by the Interstate, and the forthcoming Hampton Inn next to the Arts Center MARTA station. While I'm excited for the parking lot to go, I'd hope for something a little more ambitious architecturally at one of Atlanta's most iconic and important intersections.

joecool · #**6546** Posted **Jan 9, 2018, 6:42 PM**

I am so sick of this below mediocre style hotels popping up. Just do an all glass facade for crying out loud.

jjordan1023 · #**6547** Posted **Jan 9, 2018, 6:43 PM**

Quote:

Originally Posted by MARTAisSmarta

Code:

14-story
285,000 SF
5 levels of structured parking
8 floors of hotel
282 total guest rooms

This seems like an excessive amount of parking for those hotel rooms, and especially for a building that is on the same block as marta.

Do you think they are including excess parking to allow for some paid spots for customers of The Fox? The existing lot is frequently used by Fox customers, so it's possible they are trying to avoid completely eliminating that parking option for attendees driving into the city.

jwbab · #**6548** Posted **Jan 9, 2018, 6:51 PM**

Quote:

Originally Posted by Street Advocate

5:30 NEW APPLICATION: Dual-branded Marriott hotel (640 Peachtree St.)
Project Type: New construction of a 14-story duel branded hotel building with a ground floor restaurant
and lounge/bar having a total 285,000 SF. Above the ground floor the building includes 5
levels of structured parking along with 8 floors of hotel uses having 282 total guest rooms.
The site is accessed by pedestrians along both street frontages but only accessible by vehicles
from Ponce de Leon Avenue via a circular drop-off area and ramp to the parking deck. The
developer is Noble Investment with Lindsay Pope Brayfield & Assoc. Inc. as the architect and
Kimley-Horn as the engineer.

https://www.midtownatl.com/_files/docs/agenda-011018.pdf

At the DRC meeting where the last iteration was presented, I recall the committee pointing out that they were building at one of the most historically and architecturally significant intersections in the city and to step up their plans accordingly. The first iteration was very underwhelming. I don't like being pessimistic, but I am not expecting a significant improvement with this presentation either.

Here is a link to the architectural firm's other work: http://www.lpbatlanta.com/architecture/category/portfolio/

shivtim · #**6549** Posted **Jan 9, 2018, 6:53 PM**

This photo is from exactly four years ago (Jan 9, 2014). This area has changed to an astonishing degree.

jpk1292000 · #**6550** Posted **Jan 9, 2018, 7:04 PM**

It's great to have another parking lot along Peachtree bite the dust and the added foot traffic that a hotel will bring, but I'm bracing myself for spectacularly boring design.

Atlanta3000 · #**6551** Posted **Jan 9, 2018, 7:38 PM**

Quote:

Originally Posted by jwbab

Here is a link to the architectural firms other work: http://www.lpbatlanta.com/architecture/category/portfolio/

These architards designed the Spring Hill Suites in Downtown. I emailed their executives and asked, "Why do you hate Atlanta so much?".

joecool · #**6552** Posted **Jan 9, 2018, 7:41 PM**

Quote:

Originally Posted by Atlanta3000

These architards designed the Spring Hill Suites in Downtown. I emailed their executives and asked, "Why do you hate Atlanta so much?".

I would love to see their response.

Atlanta3000 · #**6553** Posted **Jan 9, 2018, 7:55 PM**

Quote:

Originally Posted by joecool

I would love to see their response.

I can tell you one thing, the person that did respond has never seen the inside of a church. Damn Sinner....

Street Advocate · #**6554** Posted **Jan 9, 2018, 8:28 PM**

Quote:

Originally Posted by jpk1292000

It's great to have another parking lot along Peachtree bite the dust and the added foot traffic that a hotel will bring, but I'm bracing myself for spectacularly boring design.

I'd prefer Midtown DRC to reject/not support the project if it's a — proposal. We shall see what they bring to the table soon...

PhunkyPho · #**6555** Posted **Jan 9, 2018, 10:26 PM**

Quote:

Originally Posted by Atlanta3000

I can tell you one thing, the person that did respond has never seen the inside of a church. Damn Sinner....

As the resident preacher of the forum I'll be happy to speak with them if needed.

Atlanta3000 · #**6556** Posted **Jan 9, 2018, 11:58 PM**

Quote:

Originally Posted by PhunkyPho

As the resident preacher of the forum I'll be happy to speak with them if needed.

P2 - there is no counseling this person. Have you been trained in exorcism? We have a Stage 5 dark chasm of Hell - Fire - Sin here and it ain't purty!

Street Advocate · #**6557** Posted **Jan 10, 2018, 12:53 AM**

Regarding the Fuqua 1016 Monroe project, VHCA is pretty perturbed about it. So much so they are recommending redeveloping park tavern instead of the land directly across the beltline. I understand the concern of 700 additional cars (IMO this should be seen as a TOD worthy location considering the location and opportunity for redevelopment of the strip malls. But man VHCA a bunch of NIMBY’s:

11 story hotel (150 rooms)
351 residential units (with 30% affordable units)
1 story grocery store (20,000 sq ft)
Restaurant space (15,000 sq ft)
745 parking spaces

“ We believe that there are many opportunities near 10th and Monroe consistent with the vision of the BeltLine that can achieve many of the expressed goals and still respect the existing historic single family neighborhoods. The scope of such planning should logically include the city-owned land on which the Park Tavern is located, where there are a number of future options. Uses for that area should be explored during the comprehensive planning process that is needed for the 10th and Monroe area.”

https://vahi.org/wp-content/uploads/Letter-from-VHCA-to-Brian-McGowan.pdf

Orlando · #**6558** Posted **Jan 10, 2018, 1:19 AM**

Quote:

Originally Posted by Street Advocate

Yes, this is the one across from the fox. You can see at the top they are still installing the white paneling towards the top of the building. It’s pretty striking in person, IMO. Has a good view around town on the east side as well.

Are there any updated pics posted elsewhere? If not, could you post some? I'd really like to see how this has turned out.

cabasse · #**6559** Posted **Jan 10, 2018, 1:19 AM**

Quote:

Originally Posted by jwbab

Here is a link to the architectural firm's other work: http://www.lpbatlanta.com/architecture/category/portfolio/

the true definition of banality.

Quote:

Originally Posted by Atlanta3000

These architards designed the Spring Hill Suites in Downtown. I emailed their executives and asked, "Why do you hate Atlanta so much?".

that is awesome, lol.

is it bad that i find that rendering above to be palatable, in a sort of 'could be worse' kinda way? it's kind of interesting; has some of those random bits that are popular these days. meh

Street Advocate · #**6560** Posted **Jan 10, 2018, 1:33 AM**

Quote:

Originally Posted by Orlando

Are there any updated pics posted elsewhere? If not, could you post some? I'd really like to see how this has turned out.

You might have to give it a couple weeks! Very few white panels were installed so far from what I saw this weekend. I don’t have a good pic of it at the moment, but will snag a pic next time I go by