If you walk the highline, you can sometimes hear tourists gawk in amazement looking at the area. Often, you'll see them take pics of the construction. Not because they are real estate experts, but because of the magnitude of action going on.
Hudson Yards is a rehabilitation camp for normal people, who have no interest in construction. Once they are there, their interests sparks and they become more than normal. They become urban lovers!
That's the power of the area.