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Originally Posted by wave46
(1) I'm just wondering if the cost savings on the CSeries is worth the hassle of running two different narrow body aircraft and the associated maintenance requirements. At least between the different models of 737, you get commonality.
(2) Also, it has been mentioned that Westjet isn't too enamored with their 737-600s, so I'm not sure they'd be looking for an aircraft of similar size.
(3) The logic of the Q400/737/767 for short/medium/long haul works for Westjet's current size. I'm not sure they have the capacity to emulate Air Canada and have many types of aircraft.
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(1) Capital cost for aircraft acquisition make the CSeries a winner over the 737. Trip operating costs also favour the CSeries by a 10% lower costs.
To compensate fro higher trip costs, Boeing has added 12 seats to the max7 in order to have comparable CASM. This puts the max7 at between 15 and 20 more seats. However in order to get the lower CASM, the airline has to fill the extra seats.
WS problem is that they must find 15 more pax for the max7 compared to AC on the CS300. Further compounding the problem, WS cannot use the upper end of the yield to attract pax, therefore to fill seats WS has to discount more.
(2) WS is looking for an aircraft of the size of 736 or 73G. WS problem is that Boeing has pulled out the rug from under them with the addition of 2 rows on the max7.
WS problem with the 736 is that there is only 87 examples in the world wide fleet. Not enough examples to have the APB winglets retrofitted onto the wing and spend the $50-10 million in design and test costs. The 7367 with no winglets is very close in op costs to a wingletted 73G.
WS went for the 736 when Boeing stopped giving discounts on the 73G. WS profit motive was an acquisition cost reduction of $4-6 million. Over 13 aircraft this equates to 1.3 extra airplanes.
WS final problem with the 736 is that they cannot be unloaded to lessors or other airlines.
(3) Ws has two strategic problems with their long range fleet plan. (a) the max program is too big of an airplane for 40% of the mainline market. (b) there is no viable direct replacement for the 763 in an LCC all economy setting.
The perfect fix for WS would be to drop the max7 orders and instead put the deposits and fleet commitment to 788s. Once the Boeing order changes are finalized, then bring in an order for 40-60 CSeries aircraft.
There are two problems with the above mentioned perfect fix. (a) Boeing will see through the strategy and then not offer discount pricing on the 788. (b) Boeing might decide to close the 788 program infavour of 789 and 7810 models. The 789 is too big of an airplane under the WS all economy model. For the 789 to work efficiently, it requires a large premium cabin with lie flat seats.
Quote:
Originally Posted by casper
(4) The 737-600 is an excellent sized aircraft for Canada and WestJet. Especially given Canada has a lot of smaller cities that need service and the geography does not lend it self to a strict hub structure such as the US.
(5) The problem is the 737-600 is an expensive aircraft to operate. That is the reason Air Canada ended up with the Embrear instead of the 737-600 or A318. The 717 also plays a similar role in the US. Almost every airline in the world passed on the 737-600 and A318.
(6) The 737-700 and 737-700max are in the same boat as the 737-600. There is almost no interest and there is a good chance there will never be any new builds going forward. In a few years, if the smallest jet WestJet has is a 737-800 it is going to have a rough time competing against Air Canada.
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(4) Agreed, a 736 size aircraft is perfect fit for WS.
(5) The 736 is not an expensive aircraft to operate, especially if the market size is well under 140 pax per flight. The 736 problem is that Boeing must drop their capital costs 10-15% to match the lower seat capacity.
AC went with the Embraer 190 because of pax reaction to the economy cabin. The E190 was a clear winner among the frequent flyers and AC's most profitable segments. Further the E190 was not an aircraft that WS or the americans could easily replicate the experience (at time of acquisition).
(6) I suspect that Southwest will operate over 500 max7 and switch all their max8 orders to the max7 once max7 aircraft are in production.
Furhermore I suspect that when the US domestic market enters a correction, airlines will transfer from the max8 to the max7. There is a legacy airline business case for the max 7 and max 9 combination.