^ absolutely astounding how much blood, sweat & tears are required to create a major proj like wilshire grand....from the architects & engineers, to the fabricators, to all the workers who have to install everything, & all the ppl in between. Makes me dizzy just thinking about it, even more since, although I do love tall towers, I'm also rather acrophobic.
I hope the tower will have more steel framing occurring at the top since the bldg still looks noticeably shorter, esp as viewed from a distance, than the AON bldg, much less the US bank tower.
Quote:
COS is the latest retailer to occupy an old DTLA theater
H&M's sister brand is opening store in former Olympic Theater

credit: cinematreasures.org
Historic theaters in L.A. are adopting a new function: retail.
COS, the upscale sister store of fast fashion empire H&M, is opening a store in the former Olympic Theater at 313 West 8th Street.
At 5,500 square feet, this store will be COS’ third store in L.A. and fourth in the state, Women’s Wear Daily reported. The company has agreed to restore the original looks of the 1920s-built structure, including the revamping of the facade and the classic Olympic sign.
As for the look of the store inside, the design will run parallel to that of COS’ clothing: clean, sleek and utilitarian. The first floor and mezzanine will have steel rails, while the backdrop will be made of glass, concrete and wood.
COS joins other fashion retailers in DTLA as certain pockets experience a retail renaissance. Nearby, Urban Outfitters opened a store in the Rialto Theatre on Broadway before moving in three years ago. There are yet-to-be-confirmed rumors, noted by both the blogger Brigham Yen and the L.A. Business Journal, that even Apple might soon take up a spot in DTLA at the Tower Theater on Broadway. Sweden’s Acne Studio, Australia’s Aesop and BNKR are also in the area.
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^ across the street from the old may co bldg, now being renovated, & 2 blocks west of the frankentower projs. In all the yrs I've gone by there, I never realized an old theater existed on the north side of 8th st. New apt bldgs in the immediate vicinity are even more crucial to nicer stores since, in order to stay in business, they depend upon the type of customer who can afford the level of rent that apt projs like the holland partners towers will be charging.