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  #1801  
Old Posted Jul 24, 2014, 12:39 AM
elly63 elly63 is offline
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CFL hopes ESPN deal leads to future television growth
Kirk Penton,Winnipeg Sun July 22, 2014

The CFL would love to take its new broadcasting agreement with ESPN and turn it into something even bigger down the road.

That is the reason why the league entered into an exclusive, multi-year deal with “The Worldwide Leader in Sports” late last month. One ESPN platform or another will carry every CFL game this season.

“What we are looking at is something that gives us great exposure, and what we hope for after a four or five-year period is that we’ll be able to really build an audience with ESPN and build a U.S. audience,” CFL commissioner Mark Cohon said earlier this month.

Last year the network aired six games on ESPN2 and another package of contests on ESPN3, its digital network. Cohon said the ESPN2 matches drew approximately 300,000 viewers south of the border, and the network was happy with the results.

“The ESPN2 games did adequate in the spots we programmed them,” Gregg Morriss, ESPN’s manager of programming and acquisitions, told the Sun.

“It was more kind of an experiment to see how they would do, and they met those expectations. Now, with a little more consistency and having more ability to do more games, working directly with the league, we see some upside there.”

Cohon is shooting for the stars. ESPN was part of a new broadcasting deal with Major League Soccer in May. Three networks, including ESPN, are reportedly paying a combined $90 million per season for the MLS broadcasting rights.

“I’m not saying that we can get to an MLS-style deal, but if you look at Major League Soccer, they had similar sized audiences,” Cohon said.

“Over time, five years from now or six years from now, it would be great if this league was announcing a major deal in the U.S. with some revenues for the league.”

The current deal with ESPN is only just the beginning, as Cohon said it is netting the league only six figures. The fact every game can be seen on one network is likely the best news for the CFL, which ESPN aired often during its early days.

“We’ve had a fairly long history with the league, kind of stretching back to our inception in the early ’80s. There’s some familiarity there,” Morriss said. “And certainly the growth of the appetite for football in the U.S. is, as it’s stretched to a year-round proposition, this is really quality content for us to program in the off-season for the NFL — especially in the summer. But we also think there’s some appeal to it into the fall, and having digital networks now to be able to distribute all the games is certainly helpful in that regard.”

Morriss said the number of people watching the CFL on the digital platform of ESPN3 is not huge, but they are engaged.

“It’s not the largest audience, but they’re staying and they’re watching a lot,” Morriss said. “Now we’re just trying to find a way to get more people in that door. Once they’re in there, I think they’ll stay.”

OPPORTUNITY LOST

ESPN was going to show one CFL game on its main network this summer, but it has decided to push it back to ESPN3.

The contest was going to be Hamilton’s second home game at brand new Tim Hortons Field, on July 31 against Winnipeg, but the park isn’t ready yet, so the game is moving to McMaster’s Ron Joyce Stadium.

“Originally this game was scheduled to be on ESPN to showcase Hamilton’s new stadium,” ESPN said in a statement.

“But since the game has been moved to Ron Joyce Stadium, it will now be carried on ESPN’s live multi-screen sports network, ESPN3. ESPN will explore opportunities to feature Hamilton’s new stadium on one of its linear TV networks later on in the season.”
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  #1802  
Old Posted Jul 24, 2014, 12:59 AM
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FrankieFlowerpot FrankieFlowerpot is offline
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Originally Posted by Stryker View Post
There a minor priority. if the team had no audience for a decade they wouldnt be able to care less. Its such a small portion of their revenue, it laughable.

Granted I could be wrong I dont know who owns what anymore, everything is all escrow here and there this and that.
I have zero clue what you are trying to say
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  #1803  
Old Posted Jul 24, 2014, 1:15 AM
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Originally Posted by elly63 View Post
CFL hopes ESPN deal leads to future television growth
Kirk Penton,Winnipeg Sun July 22, 2014
Considering that the CFL is getting around 300,000 viewers a game on ESPN2 with zero programming consistency or promotion, which seems to be roughly the same as what MLS gets on ESPN2, you would think the CFL would stand to earn more for its US TV rights than the token amount it gets.

I mean, if MLS gets $90 million a season to get the same 300,000 viewers that a Ticats-Eskimos matchup gets, then surely the CFL should be getting into the eight figures. That would be quite a big deal for the league... going from $40M under the current TSN deal to, say, $60M or so with a decent ESPN contract. If the CFL can get to a point where every team is in the black on TV money alone, that would be huge.
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  #1804  
Old Posted Jul 24, 2014, 1:24 AM
Stryker Stryker is offline
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I have zero clue what you are trying to say
I Have no idea who owns team, I thought MLSE bought it a while back but it turns out the ownership is still up in the Air.

After careful research it turns out Im wrong MLSE doesn't own everything. MLSE is owned by rogers who happen to own everything.
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  #1805  
Old Posted Jul 24, 2014, 5:13 AM
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I don't really like having multiple teams in the same city, as it makes choosing who to cheer for arbitrary and causes bandwagoning. I guess it's different if it's Toronto, Mississauga and Oshawa with teams, but having two teams share an arena like the Los Angeles Lakers and Clippers is just silly.
North America doesn't do it very well, but it might all be for the best. Could you imagine the sh*tshow in Montreal in the 60s and 70s had there been the same sort of sectarian fandom you see in the Rangers/Celtics rivalry?
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  #1806  
Old Posted Jul 24, 2014, 11:47 AM
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North America doesn't do it very well, but it might all be for the best. Could you imagine the sh*tshow in Montreal in the 60s and 70s had there been the same sort of sectarian fandom you see in the Rangers/Celtics rivalry?
I agree. North America does the two team per city thing wrong. In Europe the Derby is something everybody looks forward to each year. Plus the idea of community and roots in a area of town is lost in modern North America. If your family grew up in the south side of town for a few generations and there was a team there that was whom you were loyal too.

The Lakers vs Clippers situation could be better. LA is forever a Laker town but lately the Clippers have been better so it makes the dynamic more interesting. Sterling and his cheap ways never helped, same with the fact they share the same building which is also odd.

Only place that manages it well in NA is NYC as the Yanks and Meta have both had success, and both play in two different worlds and have been consistent in their same locations. If MLB was smart they would add a team back in Brooklyn to complete the trifecta again. But what would you call them? Only the Dodgers would be acceptable.
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  #1807  
Old Posted Jul 24, 2014, 12:35 PM
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Originally Posted by Stryker View Post
MLSE is owned by rogers who happen to own everything.
Rogers only own 37.5% of MLSE
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  #1808  
Old Posted Jul 24, 2014, 1:23 PM
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Originally Posted by osmo View Post
I agree. North America does the two team per city thing wrong. In Europe the Derby is something everybody looks forward to each year. Plus the idea of community and roots in a area of town is lost in modern North America. If your family grew up in the south side of town for a few generations and there was a team there that was whom you were loyal too.

The Lakers vs Clippers situation could be better. LA is forever a Laker town but lately the Clippers have been better so it makes the dynamic more interesting. Sterling and his cheap ways never helped, same with the fact they share the same building which is also odd.

Only place that manages it well in NA is NYC as the Yanks and Meta have both had success, and both play in two different worlds and have been consistent in their same locations. If MLB was smart they would add a team back in Brooklyn to complete the trifecta again. But what would you call them? Only the Dodgers would be acceptable.
Hammer vs. Toronto is really the closest that we come to a true derby like you get in Europe. But even then it's a little one-sided as Toronto folks go out of their way to avoid it. But given Toronto's sheer size I think it is inevitable that it will eventually land more sports teams... maybe not soon, but eventually there will be another NHL team and another CFL team there.

The Clippers scenario is a weird one and one which cannot really ever be duplicated. Sterling was buddies with Jerry Buss which is the only way that he managed to sneak the Clippers into LA from San Diego. Of course, until a couple of years ago the Clippers were total afterthoughts in LA... like LA's version of the Argos, basically. Yet the team was still much more profitable there than it would have been in a smaller city where it would have been the marquee attraction. The Clippers have never bothered to build their own venue, so that has helped too. And despite being run into the ground for all those years, the sheer fact that they are a NBA team in LA gives them a value of $2 billion... go figure.

But generally speaking, yes, I think the derby thing adds an element of fun to sports. The problem is that there is no incentive for leagues to add more teams in existing markets... the only time it ever happens other than the weird Sterling-Clippers case is when leagues merge (hence the Jets and Giants), or when a league adds teams to fend off a threat from another league (hence the Islanders). None of the major leagues is threatened by another league encroaching on its turf, though.
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  #1809  
Old Posted Jul 24, 2014, 4:39 PM
Steveston Steveston is offline
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Originally Posted by esquire View Post
Hammer vs. Toronto is really the closest that we come to a true derby like you get in Europe. But even then it's a little one-sided as Toronto folks go out of their way to avoid it. But given Toronto's sheer size I think it is inevitable that it will eventually land more sports teams... maybe not soon, but eventually there will be another NHL team and another CFL team there.

The Clippers scenario is a weird one and one which cannot really ever be duplicated. Sterling was buddies with Jerry Buss which is the only way that he managed to sneak the Clippers into LA from San Diego. Of course, until a couple of years ago the Clippers were total afterthoughts in LA... like LA's version of the Argos, basically. Yet the team was still much more profitable there than it would have been in a smaller city where it would have been the marquee attraction. The Clippers have never bothered to build their own venue, so that has helped too. And despite being run into the ground for all those years, the sheer fact that they are a NBA team in LA gives them a value of $2 billion... go figure.

But generally speaking, yes, I think the derby thing adds an element of fun to sports. The problem is that there is no incentive for leagues to add more teams in existing markets... the only time it ever happens other than the weird Sterling-Clippers case is when leagues merge (hence the Jets and Giants), or when a league adds teams to fend off a threat from another league (hence the Islanders). None of the major leagues is threatened by another league encroaching on its turf, though.
You might be able to make an argument for Whitecaps/Sounders.
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  #1810  
Old Posted Jul 24, 2014, 4:44 PM
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You might be able to make an argument for Whitecaps/Sounders.
Regional rivals like Calgary/Edmonton sure, but I don't think anyone would really consider Seattle/Vancouver to be part of the same urban area.
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  #1811  
Old Posted Jul 24, 2014, 5:20 PM
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Regional rivals like Calgary/Edmonton sure, but I don't think anyone would really consider Seattle/Vancouver to be part of the same urban area.
I'd argue the western conference of the CFL is just one big fiveway rivalry.

The reason people on the west don't get the lack of cfl popularity.
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  #1812  
Old Posted Jul 24, 2014, 6:34 PM
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I agree with Acajack that perhaps its maybe too early for multiple teams per city, though it is a good idea in the long term. I mean, who's going to gamble on testing out that formula before the CFL becomes a hotter product in the East. That said, a Scarborough vs Mississauga rivalry may get quite passionate and fun to watch! Priority is a new Halifax team/stadium (via 2026 world cup bid) and new ownership for the Argos for proper promotion and rebranding. Regardless, the future is bright for the CFL, 1 step back but 2 steps forward.
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  #1813  
Old Posted Jul 24, 2014, 7:35 PM
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Suitor: Football Returns to Ottawa in a Meaningful Way
Glen Suitor, TSN 7/21/2014

At a press scrum last Thursday, the day before the Redblacks were to play their season home opener and officially open the new TD Place Stadium, one of the owners, Roger Greenburg, was asked why he decided to become the co-owner of a football team.

His answer just may be the best example of why football will work this time, when it didn't on two previous occasions in Ottawa.

I'm paraphrasing, but the chairman/CEO of Minto Developments said that he believes there are four pillars that make up a strong community.

The first is the medical system. Second, is the education system. The third is the arts and the final one is the sports culture. He went on to say that the Senators have contributed to the sports culture, but it was time to add to that with the return of professional football to the city and the addition of professional soccer. Greenburg and his partners John Ruddy, William Shenkman and Jeff Hunt wanted to be part of building and strengthening one of the pillars of a strong community.

In other words, this ownership group has done all of this for the right reason - to strengthen the community that they live in and they were rewarded on Friday night for all their hard work and perseverance.

Friday's home opener was an unforgettable experience and, hopefully, showed one of our other major cities in the country, that happens to be only about four hours away, just what is possible.

The Redblacks didn't score a touchdown on the field, but they did in the stands and that is what mattered most. Jeff Hunt said the team could have sold another 15,000 tickets to the game and that will translate into demand. Based on the in-game experience on Friday night, nobody should be surprised to hear that the next home game will be sold out soon.

The atmosphere was electric. It was a young energetic crowd, who partied like they were attending a rock concert. In fact, in what was an ingenious move, there was also a rock concert going on before the game to get people pumped up for kick-off at what was a Canadian-style tailgate party.

TD Place Stadium is fantastic with great sightlines and a design that not only looks outstanding, but is designed to enhance the fan experience for soccer and football, specifically. It doesn't feel like an all-purpose facility that accommodates many, but pleases none.

The game itself was not a masterpiece, but it had an exciting finish when, down by two, Redblacks QB Henry Burris hit Kerrie Johnson on a deep ball to set up the game winning field goal. It wasn't a walk-off winner by Brett Maher, but when Ricky Ray was intercepted in the dying seconds, it was game over and the crowd erupted.

The game's MVP was the crowd, that included Prime Minister Steven Harper, who sat beside CFL Commissioner Mark Cohon and Rough Rider great, Russ Jackson. In fact, one of the highlights of the night was when our TSN camera caught a fan walking by the PM and the commish to shake hands with Jackson. It was not a slight to our country' leader or the leagues top man, but a show of respect for history of football in Ottawa.

And speaking of the telecast, I owe the football fans in Ottawa an apology for mistakenly saying that the five Grey Cup teams in the '60s and '70s were all coached by Frank Clair. My intention was to say that all the Cup teams in the '60s were coached by Clair. Jack Gotta was the coach from 1970-1973 and George Brancato was the coach when the Rough Riders beat Saskatchewan to win in 1976.

The telecast wasn't perfect and neither was the night - apparently, some of the concessions ran out of beer and the traffic was a bit tricky, which, of course, was pointed out by some sportswriters...I swear some people would complain that their ice cream is too cold.

I recently went to a George Strait concert in Dallas at AT&T Field, one of the most elaborate and state-of-the-art stadiums in the world and it had traffic issues, as well. In fact, it was so jammed up, I ended up tailgating in the parking lot for almost two hours after the event waiting for it to clear.

On Friday night, the small issue were just that - small - and didn't, in any way, take away from the success of the event.

It was a look at what is possible, even in Ontario ,when it comes to CFL football. The capacity of TD Place Stadium is 24,000, which just may be the perfect number and a blueprint for a possible stadium in Toronto.

Our country has great football fans, but just not the volume to consistently fill a 40-to-50,000-seat stadium and at 24,000 in the stands, owners are making money.

For those who would say that, if the NFL were in Toronto, they would sell out the old SkyDome, I would remind those people that the NFL regular season games played in Toronto were not sell-outs and not even close. In fact, sources have said that upwards of 20,000 tickets to the games in the Buffalo Bills series were freebies, handed to people on the street.

No, 25-30,000-seat stadiums are the perfect size for CFL football, professional soccer and summer concerts and, for proof of that, look no further than Friday night in Ottawa. It can work in Toronto, as well, with a stadium at a realistic capacity and one built for football and soccer, specifically.

It worked in Montreal, it is working in a big way in Winnipeg and, after Game One in Ottawa, it looks like it will be a huge hit there, as well.

The answer may be BMO Field, which seems to still be part of the plan for the Argos.

On our TSN set in Ottawa, Commissioner Mark Cohon had this to say when asked what it would take to replicate the Ottawa plan in Toronto:

"The answer is a smaller stadium like BMO," said Cohon. "We know that they have a four-year deal left with Rogers Centre. We're talking to Maple Leaf Sports and Entertainment, we're talking to the city of Toronto and we're working to see if we can move [the Argos] into BMO Field and replicate what we have [in Ottawa.]"

The blueprint for the correct business model has now been created and now all that is needed in Toronto is for David Braley, or whomever buys the Argos, to start building the fourth pillar in that community.

Congratulations again to the Ottawa Sports and Entertainment Group and, on behalf of the football fans in our country, thank you.

At the end of the night in Ottawa, the scoreboard read Redblacks 18 - Argonauts 17, but the true winners were the fans and the community in our nation's capital.
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  #1814  
Old Posted Jul 24, 2014, 8:05 PM
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Suitor: Football Returns to Ottawa in a Meaningful Way
Glen Suitor, TSN 7/21/2014

At a press scrum last Thursday, the day before the Redblacks were to play their season home opener and officially open the new TD Place Stadium, one of the owners, Roger Greenburg, was asked why he decided to become the co-owner of a football team.
Good column. There is definitely some logic to the small stadium model. MLB has known for some time that it's far better for business to play in a sold-out, atmosphere-filled 42,000 seat ballpark than to play in a half-empty monster of a multipurpose stadium.

It defies reason, but a sellout crowd of 24,000 generates more excitement and enthusiasm than a crowd of 30,000 milling around in a 52,000 seat stadium like Skydome.

It makes sense to tailor the facilities to the number of people willing to buy tickets. I mean, if the Leafs play in a 19,000 seat venue, then one could argue that it is madness for the Argos to play in a 52,000 seater and keep trying without success to fill it up.

I don't think anyone would disagree that the small stadium model is the way for the Argos to go. But the question of who will build it remains frustratingly unanswered. You wouldn't think it would be so hard in a wealthy city like Toronto.
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  #1815  
Old Posted Jul 24, 2014, 8:24 PM
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But the question of who will build it remains frustratingly unanswered. You wouldn't think it would be so hard in a wealthy city like Toronto.
Well, MLSE acquiring the Argos many not be as dead as people think. They've worked out the deal for the Argos practice facility and are likely biding their time and trying to leverage everything they can to get the best deal for themselves. Time is on MLSE's side and not the Argos.

Argos to BMO will happen sooner or later and MLSE is in no hurry.
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  #1816  
Old Posted Jul 26, 2014, 3:59 AM
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Rogers. MLSE. BCE. Tannenbaum. Braley. CFL. NFL. MLS. TFC. BMO.

It's all just a little too confusing for me, I must admit. Wake me when something real happens.
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  #1817  
Old Posted Jul 26, 2014, 10:03 AM
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Good column. There is definitely some logic to the small stadium model. MLB has known for some time that it's far better for business to play in a sold-out, atmosphere-filled 42,000 seat ballpark than to play in a half-empty monster of a multipurpose stadium.

It defies reason, but a sellout crowd of 24,000 generates more excitement and enthusiasm than a crowd of 30,000 milling around in a 52,000 seat stadium like Skydome.

It makes sense to tailor the facilities to the number of people willing to buy tickets. I mean, if the Leafs play in a 19,000 seat venue, then one could argue that it is madness for the Argos to play in a 52,000 seater and keep trying without success to fill it up.

I don't think anyone would disagree that the small stadium model is the way for the Argos to go. But the question of who will build it remains frustratingly unanswered. You wouldn't think it would be so hard in a wealthy city like Toronto.
Because logic doesn't equal profits. Montreal is the poster child of this new model and yet the ALs still don't make any money. Ownership got greedy and over estimated demand in expanding Molson and they haven't sold out a game since and now he has no leverage any more to increase ticket prices higher then normal.

It's different when the ownership is willing to write a cheque for his toy each year, but I've been saying that MLSE has no desire to go into a money loosing venture that would possibly hurt TFC which does make them money. Franchises aren't toys for MLSE, they make money from them. The Marlies are an exception because for logistical reasons it's worthwhile to have your minor league squad close and that is worth the expense.

Cohon is annoying me with his talk on BMO being 100% certain. Why dosn't he put the small money up MLSE was asking and just make it a reality?

I don't buy this "if you build it" talk. I grew up in a real CFL market, you have to build the base first. A shiny new stadium gets old after two seasons and then your back to square one. 9,000 people looks just as bad on TV at Skydome as it would at BMO. There is nothing that tells me that the Argos wouldn't draw the same at BMO down the road, there is zero critical mass for the Argos in Toronto and by moving to BMO you make it harder for suburban fans (which out number city fans) to get to the games.

The Florida Marlins were dead set convinced that moving out of crap-tasting Joe Robbie (what it is been called now? SunLife, Pro Player?) into the marble church they play in now. They still draw flies even with a decent team for how cheap and gutted it is for a roster. The fans did not come because they don't care about Marlins baseball. Marlins with multiple championships also still can't draw fans.

Baseball is to stick up just like the CFL to admit a market is dead or on life support. Baseball won't abandon Miami because of it's massive Cuban and Dominican base of residents, while Cohon won't drop Toronto because advertisers won't let him (how he frames it). Both leagues sit delusional but neither wanting to throw the extra resources to attempt to make it work. The New York Jets stay surviving because for over 20 years now they have a strategic effort to lure in kids and make them Jets fans. Prior to this all Jets fans orginated around the same time, those guys brought their sons but there was a drop off. The Jets noticed this quickly and pooled a ton of resources into kids programs, camps, marketing, etc those kids have now grown up and have bought the PSLs needed for the Jets share of the $1 Billion dollar Stadium they built with the Giants.

You can't assume anything in pro sports. The Riders went from their death bed to one of the most profitable sports teams in North America. This didn't happen overnight and it took a almost Soviet style propaganda campaign to get Rider pride back to life in Saskatchewan. The CFL and the Argos refuse to do any hard work and just expect that having BMO handed to them on a platter will fix it all. Give me a break.
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  #1819  
Old Posted Jul 26, 2014, 11:21 AM
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yet the ALs still don't make any money.
Proof?

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but I've been saying that MLSE has no desire to go into a money loosing venture that would possibly hurt TFC which does make them money.
The word is losing BTW. Richard Peddie, former head honcho at MLSE stated publicly on PTS that when they looked at the Argos two years ago before the new TV contract, MLSE projected they would be profitable, just not profitable enough for the greedy MLSE.

Chris Rudge of the Argos (a number cruncher and admittedly biased source) said on TSN radio recently that with the business power behind MLSE (and he specifically describes what that is) that the Argos would be "in the black in a couple of years, very easily"

Oh and I forgot, MLSE has publicly stated TFC will lose (not loose) money this year (thanks to the signings)

Last edited by elly63; Jul 27, 2014 at 3:32 AM.
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  #1820  
Old Posted Jul 26, 2014, 2:14 PM
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I'd argue the western conference of the CFL is just one big fiveway rivalry.

The reason people on the west don't get the lack of cfl popularity.
I'd say there's a big three-way rivalry (Calgary-Edmonton-Saskatchewan) then the side rivalry of Sask-Winnipeg. BC is just sort of there and with the Bombers not being very good, and being in the East, there hasn't really been much of a rivalry between them and the Alberta teams (plus Manitobans in Alberta haven't really taken their fandom to the level that their neighbors have).

That said, there's still enough support between the five it definitely does seem to put the West in a different league popularity wise.
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