Quote:
Originally Posted by ASUSunDevil
Completely agree with this. Young professionals want to live near campus, not on it. Would still like to see the hotel/convention center/athletic facilities/retail (grocery store) happen.
Work has begun on The Palms conversion and they are finally landscaping the parasols next to Gammage.
At this rate, Tempe will finally see the dreaded Ash/University eyesore get a high rise.
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I know I mentioned the hotel and HQ as being obvious choices for financing, but the residential is really, really important. If built was planned, this project would've blurred the lines between downtown and the campus, making it a truly urban area with a diverse population. Tempe desperately needs to add 21+ residents to the core as Hanover is really the only luxury rental in the area, as I assume W6 is more than half students. This is especially important as more companies move in, and because of this new height drama.
The design is also important and a trend I wish could catch on - lining small streets with loft-over-retail, which would allow for a much more attractive retail environment than the common, isolated mega-project with no relationship between the residential and retail, nor the retail and neighborhood.
No way will retail happen without the residential. Look at the sports district downtown... a TGI Friday's and Hard Rock are all the tenants they attracted. The hotel and Mill Ave frontage would likely have restaurants/bars, but none of the service/neighborhood retail that's also badly needed downtown.
Lastly, I don't think the location would be an issue. A main street bisects the traditional campus and the development. In a landlocked city, urban living across the street from the back of an architecture school shouldn't be a deal-breaker.

The excitement the proximity brings definitely outweighs it: streetcar, USA BB, Mill Ave, Gammage, College Ave Commons and Annex, SDS...
...and, yet, this carefully crafted development designed with urban best practices and targeting a much needed demographic with the potential to bring services to the center of a rising city won't get funding, while every 'suburban apartments with no setback and central garage that's taller than the highest residential floor' will.
Have you seen renderings of the Palms/was there an image outside? That was quick!