Quote:
Originally Posted by Inman Parker
What makes Lenox "iconic"? What makes it different than Tyson's corner, Aventura, King of Prussia? If you were to visit DC, Miami or Philly, would you make sure to go to those malls? Would you be more likely to visit Tyson's corner or Georgetown if you were to visit DC? I am not trying to say that lenox isnt a good mall or an asset to the city; I am just making the point that it is strange to build high rises and condos around a mall in a city the size of Atlanta.
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The answer to your question of what makes Lenox "iconic" is the following:
1. Lenox Square has the flagship Pottery Barn store which carries every item in their catalogue. I'm not sure if any or too many other stores can make that claim. The basement of their store has items for the home like bath vanities, marble countertops that you won't see in a mall.
2. Macy's flagship store for the southeast is there, too.
3. The only Bloomingdale's in the southeast (outside of FL) is an anchor. The Perimeter store couldn't make it.
4. Crate and Barrel just built a large free standing store indicating their bullishness on that location.
I don't even live near Lenox and wish my neighborhod mall, Cumberland, had better offerings. However, I have to acknowledge that Lenox Square is the grandaddy of retail in the southeast and is a major attraction along with Phipps Plaza for out of town visitors, particularly conventioners. Let's be honest, since MACY's closed their store on Peachtree, Downtown Atlanta offfers nothing in the way of retail for those attending convetntions at the GWCCC. Even Atlantic Station with its mediocre Dillards is not a strong draw.
Also, you ask why build condos around the mall? Those living in those condos have a completely walkable city at their doorstep. Not only do they have Lenox to walk to, they can also walk to Publix, Target, Filene's Basement, Phipps Plaza as well as the many restaurants in that area. Plus many can walk to work in the many high rise office buildings or walk to the MARTA station to get to work elsewhere.
Let's face it, the Lenox Square area offers the only true city expereience in Atlanta like one would see along Chicago's Magnificent Mile, Seattle's Fifth Avenue or New York's Fifth Avenue where high end retail, office and residential are all concentrated together.