Posted Aug 29, 2010, 4:14 PM
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New Yorker for life
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Join Date: Jul 2001
Location: Borough of Jersey
Posts: 57,041
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^ It may be the single most transformed area of the city...
http://www.nytimes.com/interactive/2010/08/29/realestate/20100829cover_ss.html?ref=realestate#6
Related Companies and Tishman Construction are completing a 60-story mixed-use tower on the southeast corner of 42nd Street and 10th Avenue that will have more than 800 units, both condos and rentals, as well as a branch of Yotel, the European “pod” hotel chain.
Silver Towers is a 1,359-unit rental complex developed by Silverstein Properties. The project, on 42nd Street between 11th and 12th Avenues, began accepting residents last year, and the company’s owner, Larry Silverstein, said it was now 80 percent rented. This is a view of the buildings, looking north with the Jacob K. Javits Convention Center in the foreground.
Michael Roth lives on the 52nd floor of Silver Towers. “I lie in my bed and I see the Hudson River,” he said.
“Sunday morning I see the cruise ships coming in and out," Mr. Roth said. "I see the Statue of Liberty. I doesn’t get any better than that.”
Across 42nd Street is the Atelier, a 46-story, 478-unit condominium tower developed by the Moinian Group that opened in 2007. Ali Jafri, a sales representative at Prudential Douglas Elliman, owns a unit in the Atelier. He and his wife, the parents of newborn twins, are optimistic about the area, citing both the neighboring developments and the building’s amenities, which include a roof deck (where he is standing) with a panoramic view, and a large athletic facility. In addition, there is a park and playground across the street.
Collectively, the towers form a neighborhood — 10th Avenue and west, from the railyards to the mid-40s — that is not exactly Hudson Yards, and not exactly Hell’s Kitchen either. It residents tend to be relatively young, in their 20's and 30's, and working in white-collar jobs in nearby Midtown. A street market unfolds at 10th Avenue and 39th Street.
Article
http://www.nytimes.com/2010/08/29/realestate/29cov.html?pagewanted=1&_r=1
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