^ Yep, and I forgot to mention, I've included that rendering in the 2nd post of this thread. Just scroll down to the renderings post, and view the renderings for the 7th & Rio Grande tower.
It's been a while since we've heard anything on the Block 21 Tower, but it appears they plan to breakground this summer.
From the Austin American-Statesman
http://www.statesman.com/business/content/business/stories/realestate/03/21/21stratus.html
STRATUS PROPERTIES INC.
Stratus picks firms to market W project
Developer moves forward with hotel and condo project north of City Hall, which breaks ground this summer.
Listen to this article or download audio file.
By M.B. Taboada
AMERICAN-STATESMAN STAFF
Wednesday, March 21, 2007
Stratus Properties Inc. has hired a trio of public relations and marketing firms to promote condominium sales for the W Hotel and Residences, a $225 million, 35-story condominium and office tower with a W hotel and music venue in the block north of City Hall.
The firms also will handle the branding for the hotel, the new KLRU "Austin City Limits" studio and performance hall, the Austin Children's Museum and stores associated with the Block 21 project, which Stratus is developing.
Houston-based Personette & Associates, which specializes in luxury high-rise condo sales, will market the condominiums.
Two local companies have been tapped to handle media relations and advertising for the project. Webber/McJ Communications, a public relations firm composed of former GSD&M communications director Eric Webber and partners Mark McGarrah and Bryan Jessee, will handle public and media relations, while Door Number 3 will be in charge of branding for the W Residences.
Stratus announced last week that it is putting itself up for sale, but CEO Beau Armstrong said the company still is marching forward with the project.
"This is a very large complex project, and it requires a lot of different disciplines to make it work," Armstrong said.
Construction begins this summer.
"It is business as usual," Armstrong said. "Block 21 is considered a very attractive project."
Armstrong said he aims to make the project the environmentally friendly hotel and high-rise condo project in the U.S. Spearheading that effort is Gail Vittori, co-director of the Center for Maximum Potential Building Systems. Vittori was a chief consultant on Advanced Micro Devices Inc.'s Southwest Austin campus, which will have green-building features.