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Posted Mar 15, 2007, 12:13 PM
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Austinite
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Join Date: Jul 2002
Location: Austin.TX.USA
Posts: 4,624
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The Domain - Nordstrom
The massive Domain mixed-use 'city' on the city's northside just keeps getting bigger. Nordstrom (Austin's 2nd) is confirmed as an anchor for a future development phase, adjacent to the existing high-end center (see pictures above). Article from today's Austin American-Statesman:
http://www.statesman.com/business/content/business/stories/realestate/03/15/15domain.html
Nordstrom plans 2nd store in Austin
Retailer would join Endeavor's mixed-use project at Domain.
By Shonda Novak
AMERICAN-STATESMAN STAFF
Thursday, March 15, 2007
Austin is in line to get a second Nordstrom, and this one will anchor a 176-acre mixed-use development that will help transform part of North Austin.
The upscale Seattle retailer is set to announce today that it has signed a letter of intent to plan for a two-story, 149,000-square-foot store on land where Austin-based Endeavor Real Estate Group LLC envisions creating a "second downtown."
The development will have 800,000 square feet of retail, more than 3 million square feet of office space, two hotels, thousands of apartments and condos, a park and 7,000-seat outdoor amphitheater.
The site is just east of the high-end Domain shopping center that opened last week near MoPac Boulevard (Loop 1) and Burnet Road.
Endeavor and partner Simon Property Group Inc. developed that center, which is anchored by Macy's and Austin's first Neiman Marcus store.
Nordstrom says it expects to open its new store by fall of 2011, co-anchoring Endeavor's planned project adjacent to the new shopping center. But Endeavor hopes that the opening will happen sooner, possibly as early as the fall of 2010, Endeavor principal Chad Marsh said.
Nordstrom opened its first store in August 2003 in Barton Creek Square, which Simon also owns.
"We're hoping that this new store will allow us to better serve the growing Central Texas region," Erik Nordstrom, president of stores for Nordstrom, said in a statement. "Austin is a dynamic community and one we're proud to be a part of."
Kirk Rudy, a principal with Endeavor, said Nordstrom is "a first-in-class specialty department store, and we are absolutely thrilled to have them anchor what is shaping up to be Austin's second downtown."
The store will be the retailer's eighth full-line location in Texas.
Several years ago, Endeavor principals courted Nordstrom for the Domain shopping center. But in 2001, the retailer said it would make its Austin debut at Barton Creek Square.
Nordstrom spokeswoman Deniz Anders said the good performance of that store helped convince the company that Austin could support a second one.
She said Nordstrom executives found Endeavor's planned development, with its mix of shops, housing and hotels, a "compelling project."
Rudy said he and partner Chad Marsh have been talking with Nordstrom for about 18 months about the second store.
"We really had to demonstrate that the population growth and the demographics for their customers was going to be there. . . . And in the end, they agreed with us," Rudy said.
Rudy said Endeavor is in talks with "quite a few" other retailers but wouldn't name any. He said the project will have a broader mix of retailers than there is in the luxury lineup at the Domain shopping center.
Some of the apartments and offices in the project will be built above shops and restaurants. The retail portion is expected to open along with the Nordstrom store, Rudy said.
Endeavor already has started demolishing buildings on the site and constructing roads, some of which will link to roads in the Domain shopping center. Endeavor owns the land with RREEF America LLC, part of Deutsche Bank's real estate investment arm.
Endeavor plans to start construction on the first office building, with 185,000 square feet, in July. Work on the first apartment building, eight stories with 238 units, is set to start in September.
Work also will start in September or October to transform parking lots into 11 acres of parkland, including a lake.
When the project is completed in 10 to 12 years, 6,000 people could be living there, and 12,000 to 15,000 employees could be working in its offices, Rudy said.
"We're going to build a community there that is very pedestrian and vehicular friendly," Rudy said.
The project dovetails with regional planning goals for Central Texas, Rudy said.
It is in an area where the city is encouraging development, close to several major highways and new toll roads, and near a future commuter rail line.
With the population of the Austin area historically doubling every 20 years, Rudy said a project such as the Domain will help accommodate the anticipated growth.
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Austin.Texas.USA
Home of the 2005 National Champion Texas Longhorns
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