Quote:
Originally Posted by J.OT13
Can't imagine a whole lot of people will deliberately walk to Aisle24, or just walk in as they happen to pass
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The Aisle24 business model doesn't depend on trying to attract people who are just passing by. They are selling a service to landlords who know it is easier to attract tenants if there's someplace close to buy bread, milk, etc. The "customer" in other words, isn't the shopper - it's the property owner.
Right now there aren't enough people living on the island to justify a normal convenience store. But between Voda and Block 204, Zibi will soon have more than 400 rental units fronting Head St Square. Let's assume Aisle24 only breaks even: it's still worth it to Zibi if it helps them fill more empty units.