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Mystery sign.
...Original location or temporarly there just for the video?
I have been curious about a rooftop sign that's visible in U2's iconic
Where the Streets Have No Name video. (March 1987)
The video starts with this fantastic aerial view of Main and 7th Street..
U2 is preparing to hold an improptu concert on the roof of a one-story liquor store.
(below the Hotel Cecil)
As we zoom in. . . .
. .there appears to be a rooftop sign. (I've
circled it for you)
But what's it doing in the middle of the roof!? Rooftop signs are usually placed along the edge of the roof - for obvious reasons) So you can SEE it!
Luckily there are glimpses of the sign throughout the video.
Hmmm. . .so what do you think?
Here's my thought:
The sign might be advertising the Rosslyn Hotel down the street
.. Unless I'm mistaken
, the middle line says 'New Million Dollar' (& Million Dollar is also on the Rosslyn sign currently on top of the hotel)
BUT. . what about that 1100? The Rosslyn Hotel is location at 123 Main Street, not 1100.
Even if the sign
(in the video) was placed on the liqour store just for the video
, where did it come from?
Could it be an earlier sign that used to be at the Rosslyn Hotel before it was replaced by the giant signs that are there now?
These
GSV
If you haven't seen the video you should watch it because it's pretty exciting.
The police and the authorities
(that be) arrive on the scene and try to shut the whole thing down - / the large crowds were growing by the minute and blocking the streets.
See. . .what did I tell you.
There's even a fire call during the video!
• Video Link Be sure to watch it large size.
I've loved the video for years (and the song, of course) and I've wondered about that damn sign for a very long time.
..
Hopefully we can come up with some answers about it's origins.
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