Quote:
Originally Posted by Draftsman
That's an odd slogan to put on both sides of your aircraft:
"Flying sucks less when you pay less".
Perhaps they know they are going to suck, but you paid less so shut the f%$# up and enjoy your flight!
I can't say I like this new livery. A partial image of an airplane on the tail of an airplane? When can we see images of trains on the side of trains, or ships on the side of ...well, you get the picture. Will they actually launch in December? Maybe we needn't worry.
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“The airline on June 18 reiterated that its launch date is set for December 17 – a date first revealed in April – and it said that advertising agency Cossette has helped it craft its new brand identity.
That Quebec City-based communications agency helped Canada Jetlines create what the airline calls a “cheeky, rebellious identity system, as well as a brand promise anchored in the unapologetic and honest truth: ‘Flying sucks less when you pay less.’”
The airline was upfront in saying that “flying will still suck. There’s not much anyone can do about man-spreading seatmates, or tiny toilet stalls. But it will suck less when you pay less.”
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