noirish Los Angeles

[riichkay]

As long as e_r has us in Long Beach....




500 block of E. Ocean Blvd., 1958

[HossC]

Originally Posted by ethereal_reality

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Let's travel down to Long Beach in search of the Doll Hospital.



eBay

There are a few clues if you look closely.




The name of the hotel might be at the top of the blade sign.



There appears to be an Italian restaurant specializing in Ravioli in the distance. ..wink



Hmm. .the name of the hotel might be longer than what's written at the top of the blade sign. (see below)




Now, about those sick dolls.

We're looking at the 200 block of E 4th Street (as seen on the awning on the left).

The 1937 CD lists Frances Chappel's Doll Hospital at 229 E 4th Street. Going by the same CD, 225 E 4th was Rowe & Son, Hat Cleaners, 227 E 4th was Howard B Lathrom, Watch Repairers, 233 E 4th Street was the Hotel Flo-Ednor, and 235 E 4th was Labor News (Weekly).

In later years, 229 E 4th Street became Richie's Luggage and Repair Shop (1948), Rod's Magic Shop (1951/52) and The Humidor (1955).

The Rivoli sign belonged to the Rivoli Theatre at 525 American Avenue (now Long Beach Boulevard). There are a couple of pictures of its marquee at cinematreasures.org.

[ethereal_reality]

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I was so concentrated on the Doll Hospital I didn't notice the street address on the awning.

Thanks for digging up the information, Hoss . . and those are great color photographs, riichkay
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