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Originally Posted by ConstructDTLA
Sadly there is 0% chance of that happening. There's no upside to them spending the money beautifying the podium, it's already doing so well as an Airbnb haven.
They did mention getting wrapped into the Fig sign district. If the city permitted that they would cover the podium in signage, which could be a plus.
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Seeing how Apex II is getting signage, I honestly wouldn't mind if Watermarke was allowed to have signage covering its podium either. Might as well. The only problem I see with that is the people in the Ralphs building complaining about it.....Unless the 9th street side is a digital display and the flower street side is your plain Jane paper advertisement.
Quote:
Originally Posted by NativeOrange
I've always thought that if we had another supertall, the corner of 9th and Fig adjacent to hotel Fig would be perfect. We could have a 3 pronged skyline with US Bank, WG and this lot being roughly the same distance apart.
Oops, I said the "S" word.
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Yeah. The original proposed tower where Apex/Concerto sits would have been 1,270ft. of boxy heaven. Kinda glad it didn't get built though. But something of similar size will fit in nicely after Oceanwide plaza, Circa and (knock on wood) the Luxe site gets done. Like you said. Would create a nice three pronged skyline when looking from the West or East. But probably would look a mess from the north and south lol. Its happening slowly but I cant wait for downtown to get a bit wider at the waist.