PHILADELPHIA | Mural West @ 523 N. Broad | 363 FT | 32 FLOORS

[TempleGuy1000]

Originally Posted by japmes

What's this about?

demo of a low rise non-historical building located at the SW corner of his 640 N. Broad St. property, and the construction of a new 36 story high rise at the site.

That is the new proposal at 640 N Broad


someone needs to make a thread for it

I think it's safe to say Mural West can be moved to canceled/never built

[TonyTone]

Originally Posted by PHLtoNYC

Wasn't that retail podium constructed just a few years ago?
Not to say it can't be replaced though.

I'm not sure probably so.

It's very underwhelming for that corner especially when there is a 20+ story building right next to it.

[Justin7]

-delete-

Question answered in another thread.

[TempleGuy1000]

The only other building on the property is Old Zion Church that faces broad street.

[PurpleWhiteOut]

Originally Posted by TonyTone

I'm not sure probably so.

It's very underwhelming for that corner especially when there is a 20+ story building right next to it.

This is why it won't be redeveloped, though. It is part of the same property and they aren't going to block their own windows.

[Knight Hospitaller]

Blumenfeld and Blatstein are big talkers. I won't count my chickens with respect to anything they propose.

[mcgrath618]

Let's keep the discussion civil, on topic, and free of baseless accusations please

[TonyTone]

Originally Posted by PurpleWhiteOut

This is why it won't be redeveloped, though. It is part of the same property and they aren't going to block their own windows.

Wow I never knew that, interesting.

Well at least we are getting developments on all corners of this major block.

It could have been 4 50 story towers but albeit all change is good change.

[mcgrath618]

Originally Posted by TonyTone

Wow I never knew that, interesting.

Well at least we are getting developments on all corners of this major block.

It could have been 4 50 story towers but albeit all change is good change.

Three. The building at the SE corner is beautiful and should never be torn down.

[Urbanthusiat]

In a surprise to nobody, EB is selling this site: https://www.bizjournals.com/philadelphia...ng-garden-development-site-for-sale.html

[Knight Hospitaller]

^EB: All hat. No Cattle.

[mcgrath618]

Good. This genuinely is a prime corner. I can’t believe EB can’t do anything with it.

[PhilliesPhan]

I hope that whoever purchases this site will stick to the original plan EB put forward. The original tower would have been a serious upgrade for that corner. With all of the construction occurring around Broad and Spring Garden, I have no doubt that something will happen here eventually.

[TempleGuy1000]

"the Guggenheim of Philadelphia" story from last year is pretty funny now though. I would love to know who was going to front all the money for that lol.

[summersm343]

Marketing websites:
https://www.bsgphl.com/
https://www.colliers.com/en/news/philade...stment-offering-launches-in-philadelphia

[MadhattersLT]

Naked Philly posted updated renderings of this project, seems conceptual though?

[mcgrath618]

[phishtown]

Originally Posted by MadhattersLT

Naked Philly posted updated renderings of this project, seems conceptual though?

Yeah, it sounds like it was just to entice potential buyers of the lot. We don’t know if it sold or to whom.

Fingers crossed, but also not holding my breathe.

It would be amazing to get a tower like the one in the rendering. That shape and height in that location 👌

[TK2001]

https://youtu.be/q_0PB7ZXC08

This video includes another rendering, and a 3d model that is not the same design

[Gatorade_Jim]

Originally Posted by TK2001

https://youtu.be/q_0PB7ZXC08

This video includes another rendering, and a 3d model that is not the same design

Yeah this is all marketing. That YouTube video is aimed 100% at out of town developers.