Thyssenkrupp breaks ground on test tower at The Battery Atlanta
https://www.bizjournals.com/atlanta/news...at-the.html?iana=hpmvp_atl_news_headline
By Dave Williams – Staff Writer, Atlanta Business Chronicle
2 hours ago
Company executives joined officials representing Cobb County and the Atlanta Braves to turn shovels at a site across from The Battery Atlanta and SunTrust Park destined to become thyssenkrupp's Innovation and Qualification Center. When completed in 2021, it will be the tallest building in Cobb County.
"When we were evaluating this project, we wanted something that was going to be unique, that would differentiate thyssenkrupp from the competition," said Steve Wedge, interim CEO and chief financial officer of thyssenkrupp Elevator North America. "We've accomplished that with Atlanta and the Braves."
The Development Authority of Cobb County agreed last June to issue up to $264 million for the new building.
The thyssenkrupp complex will house more than 900 full-time employees, about 6 percent of its total workforce across North America. The jobs will have an average wage of about $100,000.
The headquarters complex will include three buildings anchored by the test tower, the tallest of its kind in the U.S. The tower's testing lab will be visible from a nearby showroom and plaza, said John Haba, principal for global architectural firm Gensler, which designed the tower.
"The brand recognition we're going to be able to get will be phenomenal," Haba said.
"I love a company that knows how to market itself," added Hala Moddelmog, president and CEO of the Metro Atlanta Chamber. "This building is going to be a tremendous marketing tool."
The tower's top two floors will serve as event space, giving attendees panoramic views of the Atlanta skyline.