Quote:
Originally Posted by Riverranchdrone
How about an electronic billboard to cover up the entire goofy building?
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As strange as it sounds to say some advertising would make this look better, I totally agree. Thinking back (and I'm sure there are pictures of it hiding in a thread somewhere) to the Fairmont during this past SXSW, they had an extremely large banner advertisement for Halo covering a side of their podium, and it was far more interesting IMO than the existing blank wall/event space windows.
I suppose it ultimately depends on the developer or whomever the future landlord of the building is and whether they're even willing to entertain putting advertising there. But across all of downtown, Austin has surprisingly little advertising compared to Dallas/Houston/Others.