Quote:
Originally Posted by Busy Bee
Because TORCO was so classy.
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Exactly the Rooftops have long history of advertising.
Torco sign dates all the way back to Bismarck Gardens and Atlas Special Beer before Torco, Southwest Airlines, and the Miller Brewing Company.
circa 1933 h/t
PBS
Baby Ruth sign circa 1935 h/t
wikipedia
Also remember in 2009,
they blocked Horseshoe Casino sign (Budweiser building) that eventually led to the Toyota sign in left.
Cubs former home West Side Grounds was known for its free-standing billboard that ran above the length of the bleachers. The billboard frequently featured large ads for the sports pages and the sportswriters of local newspapers such as the Chicago Tribune and the Chicago Daily News.
h/t
Bleed Cubbie Blue