BALNEÁRIO CAMBORIÚ | Senna Tower | 509M / 1,670FT | 140 FLOORS

[mrnyc]

Jean Graciola points to new projects, including a new tower that will house the company's new headquarters, in Balneario Camboriu, Brazil.Photographer: Maira Erlich/Bloomberg

[Zerton]

Cool! Go Brazil!

[NYguy]

https://nypost.com/2025/05/16/real-estat...n-the-worlds-tallest-apartment-building/

[UrbanImpact]

I'm curious about the tune mass damper here as this thing looks like it would be a swayer.

[BuildThemTaller]

Is that a racetrack cantilevered underneath the swimming pool?!

[Crawford]

How do the economics for this thing work? Condos in BC are cheap. You can buy one for under 100k USD.

One of our best friends owns an entire (small) building right on the beach, and it's worth maybe $1 million USD. They rent out all the units. The guests are overwhelmingly local middle class people from Santa Catarina (the local state), which, while prosperous, is hardly a Dubai. They're visitors from local towns like Joinville.

[UrbanImpact]

Originally Posted by Crawford

How do the economics for this thing work? Condos in BC are cheap. You can buy one for under 100k USD.

One of our best friends owns an entire (small) building right on the beach, and it's worth maybe $1 million USD. They rent out all the units. The guests are overwhelmingly local middle class people from Santa Catarina (the local state), which, while prosperous, is hardly a Dubai. They're visitors from local towns like Joinville.

If you google condo prices in the taller newer towers they are +$1m. I was curious because I have family there.

[scalziand]

Originally Posted by BuildThemTaller

Is that a racetrack cantilevered underneath the swimming pool?!

A karting track, yes. Goes with the Ayrton Senna theme.

[Zapatan]

Is this really U/C like the diagrams say? I think it's over 1,700' now too.

[Sky88]

Here is a tower like this that could also be built in New York, near Central Park.

[Urbannizer]

• Video Link

[ILUVSAT]

Originally Posted by Crawford

How do the economics for this thing work?

Something to keep an eye on...

The high cost and rapid development of the CRE market in Balneário Camboriú, where land is among the most expensive in South America, could potentially make it attractive for money laundering activities (similar to accusations in Panama City where questionable/nefarious developers were very active - mainly from Columbia and Venezuela).

I'm not saying it exists or is wide-spread. But, the conditions are right for it.

Regardless - this is a sweet-looking tower!!!

[Yuri]

Originally Posted by Crawford

How do the economics for this thing work? Condos in BC are cheap. You can buy one for under 100k USD.

One of our best friends owns an entire (small) building right on the beach, and it's worth maybe $1 million USD. They rent out all the units. The guests are overwhelmingly local middle class people from Santa Catarina (the local state), which, while prosperous, is hardly a Dubai. They're visitors from local towns like Joinville.

Balneário Camboriú has became the most expensive real estate in Brazil. Of course there are districts in São Paulo (Pinheiros, Jardins, Itaim Bibi) and Rio de Janeiro (Leblon, Ipanema, Gávea) more expensive than BC, but it's definitely not a middle-class town anymore. They attract wealth people of the entire South and Midwest Brazil, people who got money with the booming and massive Brazilian agribusiness industry.

I google and it seems the cheapest unit will sell for R$ 28 million (US$ 5 million) and the most expensive ones will reach R$ 200 million (US$ 36 million).

Originally Posted by ssh

$616 million...man cheap labor countries really have it easy.

Brazilian labour is not cheap. It's actually quite expensive compared with countries on the same GDP per capita bracket. We should consider that Brazilian Real is quite undervalued so exchange rates might be quite deceiving.

[Yuri]

Originally Posted by UrbanImpact

I was just in Brazil to see family a few months ago It's crazy that there are no supertalls or many tall skyscrapers in Brazil's largest cities despite them having an endless amount of highrises.

Sao Paulo for example:

https://www.westend61.de/en/photo/AAEF06453/panoramic-aerial-view-of-the-city-of-so-paulo-brazil

São Paulo is about to get a new tallest, with over 700 ft, surpassing the current one with 564 ft. Balneário Camboriú ambitions unlocked several projects all over the country and Brazil, the land of highrises, is experiencing a small skyscraper boom.

[Urbannizer]

• Video Link