Quote:
Originally Posted by esquire
That's certainly my impression. If Walmart is the supply depot for the working class, then GT is the equivalent for the working poor. Lots of one-off random items in there... I've even seen fake jerseys and fake designer-label stuff, like dead-on counterfeit Polo Ralph Lauren sweaters and whatnot in there.
I'm surprised at the positive image that GT has out east because in the west, it's a place you go to when you generally have no other choice.
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I'm not wealthy by any means however I would consider myself somewhat brand savvy and quite frankly when places are making sub brands of sub brands that isn't a place that I'm likely to shop. Every time I'm in Walmart( not too often these days) i feel like I'm in a race to the bottom for price by the sheer creation of more brands of knock off goods (product substitution if you want to use technical economic terms).
overall i'm seeing a reduction of product differentiation if anything in Canadian(even US retailing) retail. This goes beyond just the target debate but into much of the offshore retailing that is done these days.
I build cars and here is the same thing, if xyz wheel costs $1200 a rim and there are some on ebay for $100 a wheel and they look the same why would I pay more?

This is concerning because the consumer is not able to differentiation product quality or the total costs that go into making that $1200 rim, instead it is represented as the same wheel when it is not.