Quote:
Originally Posted by austlar1
I don't think the purpose of the billboards is to get locals to move to Ohio. Rather it is to get a conversation started about the possibility of Ohio entering the ranks of tech savvy locations. The billboards do garner attention, and clearly they seem to be generating a bit of local media buzz in the places where billboards have appeared. I think Ohio wants the world to think that maybe the Buckeye State is on a roll.
|
Well Cincinnati is in the Super Bowl, but I’m afraid the press about Ohio during the political seasons of 2022 and 2024 are probably going to drive away any potential tech relocations. You might say, “well Texas is way more red,” but people knew that coming in, and the Austin mojo seems to overpower that. With Ohio, it’s a swinger that will be swinging the wrong way in very national way….
The ad campaign will not blunt that. It’s a waste of money.