Quote:
Originally Posted by Drofmab
So the Riders have basically agreed to pay the CoR $125k more than the annual value of their existing deal... implies their thinking is the same as yours: they are going to be able to command a significant value for the naming rights. Good news all around.
|
One additional point. The $500k includes other sponsorships, so if they sell naming rights to lounges and such, the Rider get that too. Of course this will be small in comparison to the stadium name. The Riders also pay $1.5 million per year in rent and $12 per ticket facility fee (estimated to be $3.4 million per year)