Quote:
Originally Posted by Investing In Chicago
I do think Notre Dame has the same level of nation brand recognition and awareness as the Packers (or at least close enough).
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yes, but the difference is that "Green Bay" is integral to both the team name
and branding of the Packers,
whereas "South Bend" is not part of the team name of the Fighting Irish, and it takes a
MASSIVE backseat to "The University of Notre Dame" in term of branding.
that is why "Green Bay" is a nationally known place name, while "South Bend" is an order of magnitude less so.
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