Quote:
Originally Posted by the urban politician
Spyguy does it again!
I don't think that's a lobby. I think that is retail space for an Apple-ish company. Why would you waste Mich Ave frontage on such a huge lobby? You gotta go retail
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Yeah, my first thought on seeing this was that it was designed to showcase the space for Microsoft. With Apple building their signature space in Pioneer Court, the Microsoft Store needs to move out of the Nordstrom mall lobby and into a real space. The surface line now includes tablets, a desktop, and a laptop all comparable or superior to their Apple competition. They need a proper storefront along Michigan Avenue to showcase the line to the Midwesterners.
Another thought about this design: When you are surrounded by beautiful buildings - the Carbon and Carbide, Jewelers Building, London House, etc. - the most flattering thing to do is serve as a reflecting background. As I stated previously, at 475 feet tall, you'll still be able to se Aqua and Vista towering above this. I think it will fit in beautifully in that space.
SpyGuy, are there any renders of this looking from the west along the river?