Posted Mar 24, 2010, 12:28 AM
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Registered User
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Join Date: Aug 2008
Location: Vancouver
Posts: 1,977
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More Cactus news (including a tiny render):
Quote:
Cactus Club on the beach will be affordable, accessible
By MIA STAINSBY, Vancouver SunMarch 23, 2010 5:02 PM

The Cactus Club restaurant chain will replace this concession stand with a new building.

The Cactus Club restaurant chain's model of its proposed restaurant at English Bay.
Rob Feenie knows he rocks in the kitchen and leaves the business of running the Cactus Club Cafe chain to the owner, Richard Jaffray.
So it was only last week that Feenie, celebrated as an Iron Chef, learned he might be overseeing the birth of another location, at one of the city’s postcard spots: English Bay.
“The funny thing with me is last week, Rich was away and I was so busy I didn’t really know we were vying for this,” Feenie said. “One of the things Richard said was, ‘Rob, get prepared to do a cool concession.’”
On Monday, Cactus Club Cafe got the go-ahead from the Vancouver park board to operate a casual dining restaurant, including a concession stand, for the beach, next to the English Bay bathhouse.
While the sit-down dining menu will be pretty much a carbon copy of the others, the concession stand will be something new for Cactus Club and a beacon to draw new customers to the chain.
As a family man with three kids, Feenie’s into it. “I live by UBC and we’re down at the beach with the kids five, six times a year. I know concession stands and that’s what kids want. I’m not going to stray from that. I definitely want to offer a few options, but I want it to be affordable and accessible. You know me, I’ll try push it as far as I can without going too far outside the realm of what it should be. Affordability for families is really important.”
The 79-seat restaurant (with another 79 seats outdoors) and concession stand will open in June 2011. The space is about 30 per cent smaller than the chain’s flagship at Dunsmuir and Burrard. “The budget for this one will be smaller because of the smaller space,” Jaffray said.
“We’ll be sticking with our Ocean Wise program,” Feenie said. “We’re working on new things right now. There’ll be six or seven new items by the time we open.”
Asked for his thoughts on concession stand food, Feenie points to Go Fish (on False Creek) as a stand that works well. “They took the concession and pushed the envelope. We have to be careful and not go too crazy.”
Feenie thinks his calamari sandwich, a fan favourite, will be a candidate, as well as fish and chips. As for Feenie’s Weenie, a gourmet hotdog he served when he ran Feenie’s, he chuckled. “When I get off the phone I’ll talk to Richard about that.”
Jaffray says the company didn’t conduct a market survey, but he knows English Bay is iconic “to just about everyone in the Lower Mainland, if not in the province.”
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© Copyright (c) The Vancouver Sun
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Source: Vancouver Sun
By the way, do people prefer news like this in the retail thread? Or this one?
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