Posted May 15, 2009, 5:21 AM
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Ferris Wheel Hater
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Join Date: Jun 2006
Posts: 8,371
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Just to follow up on Officedwellers post, there is a couple more items in the document that I thought some of you might be interested in. I noticed they have been stressing "The World is Welcome Here" 
Quote:
Background
Host Cities of all past Olympic Games have made special efforts to liven their urban streetscapes with colours and lights to:
• Welcome athletes, spectators and visitors
• Create a celebratory atmosphere
• Assist in guiding visitors and residents to sports venues, Olympic-related sites, and shopping and entertainment areas
• Promote the City to encourage visitors to return after the Games
Like the Host Cities before us, we will welcome the world to the 2010 Winter Games. Vancouver will be photographed and reported on by media and visitors, through countless photos and videos that will be seen around the world and posted through the web.
As with any visitor experience, positive, welcoming interactions with the local residents create the best and most long-lasting experiences. Our downtown area will be the focal point of our Games experience and visitors will naturally be drawn to this area. It is therefore essential that we also encourage our residents to come, be entertained and interact with our visitors.
By day, our streets will be dressed in colour, through the largest banner program the City has ever undertaken. Over 6,000 banners will be displayed throughout the City, with particular concentration in the downtown area, as approved by Council on September 16, 2008.
At night, the downtown and False Creek areas will be alive with activities and entertainment.
Large sections of Granville, Robson and Yaletown will be converted to pedestrian zones, where residents and visitors will mingle, enjoying the celebratory atmosphere that is such an integral part of the Olympics experience.
Through the Look of the City Steering committee, staff determined that displays of interactive lights, projections and lighting of key buildings and public structures would be the most cost-effective and environmentally responsible way of creating colourful nightly celebratory experiences. Four areas were identified through this staff process and the Vancouver architectural lighting design firm of Douglas Welch and Associates was subsequentlyengaged to prepare preliminary design concepts.
CONCLUSION
Downtown Vancouver will be the focal point for celebrating with the world during the 2010 Games. It will be “the place to be” for both visitors and our residents. It will be featured in numberless photographs and videos, shown around the world. Directly, through recounted stories and from media reports and the world-wide web, memories will be created and lasting impressions will be formed, of Vancouver as a world-class destination.
There will be no better opportunity to say: The World is Welcome Here.
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