Quote:
Originally Posted by esquire
Sometime in the 70s, McDonalds figured out what worked and they haven't really wavered from it. Tim Horton's, meanwhile, is just swerving all over the place now. The Beyond Meat burger was the classic example of that... I can't imagine they sold very many of those.
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But McDonald's does try stuff. Pizza anyone? They go big on it, but are ok changing course if it doesn't work. They are eating TH's lunch with their coffee and related products now.
Beyond Meat (which McD's is now experimenting with) was a half-hearted attempt from TH destined to fail. They looked at A&W and said "we can do that". No, you fucking can't.