the whole "look of the games", pictograms, banners etc are all non-native looking. i think there's a fair balance between the two.
at least our logo and medals mean something and have a story behind them.
i'm still trying to figure out what the hell this is. can't wait to see their medals..
http://industrialbrand.com/wp-content/uploads/2007/06/london-2012-logo_lrg.jpg
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