Posted Dec 8, 2025, 7:38 PM
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Registered User
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Join Date: Jun 2016
Location: London
Posts: 9,000
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It definitely was a purpose built vehicle with a very small potential customer base. That in itself was a very risky business case. They only realized late to the game that they needed to target consumer market when they tried selling thru Chevy to consumers. They also priced it to high (may not have had a choice given profitability of design).
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