Southwest appears to be changing all sorts of operational approaches toward industry-typical, from assigned seats to a new flight map. This is apparently related to poor recent profitability and actions by a major shareholder.
PDX is doing ok compared statistically to a lot of airports. It's a legit hub. Cleveland, Pittsburgh, and Cincinnati for example don't have hubs, and are in the 10 million passenger range. San Antonio and Kansas City are only 11-12.
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"Alot" has never been a word.
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