Quote:
Originally Posted by king10
But TV ratings are up this year and way up in the key 18 to 39 demographic. So it's not all doom and gloom.
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I think all of us would enjoy TV viewership numbers based on regions of the country because it's become evident that MLS has surpassed CFL,
at least in raw attendance numbers, in Canada's three largest CMAs. Knowing where people are watching from would be key to understanding what is driving growth in some areas and driving decline in others. I'm sure CFL and MLS, as well as the carriers, are privy to this information. One can get an idea of where these viewers are based on the commercials they run during their respective broadcasts.
I understand that the 18-
39[34?] demographic is key but this group has a smaller proportion of TVs compared to older groups which make up a much, much larger portion of the TV-viewing pie. What happens when boomers enter old-age, or those in old-age are no longer with us? It's more of a general viewing pattern question than it is a CFL-related question.
This is a tangent away from stadiums, so carry on as normal.