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Old Posted Jul 24, 2008, 3:32 PM
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Television markets map


Source: http://www.flickr.com/photos/malkoff/

This list was included with the map at flickr.

Ranking Designated Market Area (DMA)

2007 / 2008 / CHANGE + or -
1 1 New York, NY
2 2 Los Angeles, CA
3 3 Chicago, IL
4 4 Philadelphia, PA
6 5 +1 Dallas - Ft. Worth, TX
5 6 -1 San Francisco - Oakland - San Jose, CA
7 7 Boston, MA
9 8 +1 Atlanta, GA
8 9 -1 Washington, DC
10 10 Houston, TX
11 11 Detroit, MI
13 12 +1 Phoenix, AZ
12 13 -1 Tampa - St. Petersburg - Sarasota, FL
14 14 Seattle - Tacoma, WA
15 15 Minneapolis, MN
16 16 Miami - Ft. Lauderdale, FL
17 17 Cleveland - Akron, OH
18 18 Denver, CO
19 19 Orlando - Daytona Beach - Melbourne, FL
20 20 Sacramento - Stockton - Modesto, CA
21 21 St. Louis, MO
22 22 Pittsburgh, PA
23 23 Portland, OR
24 24 Baltimore, MD
26 25 +1 Charlotte, NC
25 26 -1 Indianapolis, IN
27 27 San Diego, CA
29 28 +1 Raleigh - Durham, NC
28 29 -1 Hartford - New Haven, CT
30 30 Nashville, TN
31 31 Kansas City, MO
32 32 Columbus, OH
33 33 Cincinnati, OH
34 34 Milwaukee, WI
35 35 Salt Lake City, UT
36 36 Greenville - Spartanburg, SC / Asheville, NC / Anderson, SC
37 37 San Antonio, TX
38 38 West Palm Beach - Fort Pierce, FL
39 39 Grand Rapids - Kalamazoo - Battle Creek, MI
40 40 Birmingham, AL
41 41 Harrisburg - Lancaster - Lebanon - York, PA
42 42 Norfolk - Portsmouth - Newport News, VA
43 43 Las Vegas, NV
46 44 +2 Albuquerque - Santa Fe, NM
45 45 Oklahoma City, OK
47 46 +1 Greensboro - High Point - Winston Salem, NC
44 47 -3 Memphis, TN
48 48 Louisville, KY
50 49 +1 Jacksonville, FL / Brunswick, GA
49 50 -1 Buffalo, NY
52 51 +1 Austin, TX
51 52 -1 Providence, RI / New Bedford, MA
54 53 +1 New Orleans, LA
53 54 -1 Wilkes Barre - Scranton, PA
55 55 Fresno - Visalia, CA
56 56 Albany - Schnectady - Troy, NY
57 57 Little Rock - Pine Bluff, AR
60 58 +2 Knoxville, TN
61 59 +2 Richmond - Petersburg, VA
62 60 +2 Tulsa, OK
59 61 -2 Mobile, AL / Pensacola, FL
58 62 -4 Dayton, OH
64 63 +1 Ft. Myers - Naples, FL
63 64 -1 Lexington, KY
65 65 Charleston - Huntington, WV
66 66 Flint - Saginaw - Bay City, MI
68 67 +1 Roanoke - Lynchburg, VA
70 68 +2 Tucson, AZ
67 69 -2 Wichita - Hutchinson, KS
69 70 -1 Green Bay - Appleton, WI
73 71 +2 Des Moines - Ames, IA
71 72 -1 Toledo, OH
72 73 -1 Honolulu, HI
76 74 +2 Springfield, MO
75 75 Omaha, NE
74 76 -2 Portland - Auburn, ME
77 77 Spokane, WA
78 78 Rochester, NY
80 79 +1 Paducah, KY / Cape Girardeau, MO / Harrisburg - Mt. Vernon, IL
79 80 -1 Syracuse, NY
83 81 +2 Columbia, SC
81 82 -1 Shreveport, LA
84 83 +1 Huntsville - Decatur - Florence, AL
82 84 -2 Champaign - Springfield - Decatur, IL
85 85 Madison, WI
86 86 Chattanooga, TN
89 87 +2 Cedar Rapids - Waterloo - Dubuque, IA
91 88 +3 Harlingen - Weslaco - Brownsville - McAllen, TX
88 89 -1 South Bend - Elkhart, IN
87 90 -3 Jackson, MS
92 91 +1 Tri Cities, TN
90 92 -2 Burlington, VT / Plattsburgh, NY
94 93 +1 Colorado Springs - Pueblo, CO
93 94 -1 Baton Rouge, LA
95 95 Waco - Temple - Bryan, TX
96 96 Davenport, IA / Rock Island - Moline, IL
97 97 Savannah, GA
99 98 +1 El Paso, TX
98 99 -1 Johnstown - Altoona, PA
100 100 Charleston, SC
101 101 Evansville, IN
102 102 Ft. Smith, AR
105 103 +2 Florence - Myrtle Beach, SC
104 104 Lincoln - Hastings -Kearney, NE
107 105 +2 Greenville - New Bern - Washington, NC
103 106 -3 Youngstown, OH
106 107 -1 Ft. Wayne, IN
108 108 Tallahassee, FL / Thomasville, GA
109 109 Springfield - Holyoke, MA
110 110 Reno, NV
111 111 Tyler - Longview, TX
112 112 Lansing, MI
118 113 +5 Boise, ID
115 114 +1 Sioux Falls, SD
114 115 -1 Augusta, GA
113 116 -3 Traverse City - Cadillac, MI
116 117 -1 Peoria - Bloomington, IL
117 118 -1 Montgomery, AL
119 119 Fargo - Valley City, ND
120 120 Eugene, OR
121 121 Macon, GA
122 122 Santa Barbara - Santa Maria - San Luis Obispo, CA
123 123 Lafayette, LA
124 124 Monterey - Salinas, CA
126 125 +1 Bakersfield, CA
125 126 -1 Yakima - Pasco - Richland - Kennewick, WA
127 127 La Crosse - Eau Claire, WI
128 128 Columbus, GA
129 129 Corpus Christi, TX
130 130 Chico - Redding, CA
131 131 Amarillo, TX
133 132 +1 Rockford, IL
132 133 -1 Columbus - Tupelo - West Point, MS
134 134 Wausau - Rhinelander, WI
136 135 +1 Wilmington, NC
135 136 -1 Monroe, LA / El Dorado, AR
139 137 +2 Columbia - Jefferson City, MO
137 138 -1 Duluth, MN / Superior, WI
138 139 -1 Topeka, KS
141 140 +1 Medford - Klamath Falls, OR
140 141 -1 Beaumont - Port Arthur, TX
142 142 Erie, PA
143 143 Sioux City, IA
149 144 +5 Palm Springs, CA
144 145 -1 Joplin, MO / Pittsburg, KS
145 146 -1 Albany, GA
148 147 +1 Salisbury, MD
147 148 -1 Lubbock, TX
146 149 -3 Wichita Falls, TX / Lawton, OK
154 150 +4 Anchorage, AK
151 151 Terre Haute, IN
152 152 Bangor, ME
153 153 Rochester, MN / Mason City, IA / Austin, MN
156 154 +2 Panama City, FL
150 155 -5 Bluefield - Beckley - Oak Hill, WV
157 156 +1 Binghamton, NY
159 157 +2 Odessa - Midland, TX
158 158 Minot - Bismarck - Dickinson, ND
155 159 -4 Wheeling, WV / Steubenville, OH
160 160 Biloxi - Gulfport, MS
161 161 Sherman, TX / Ada, OK
162 162 Gainesville, FL
163 163 Idaho Falls - Pocatello, ID
164 164 Abilene - Sweetwater, TX
167 165 +2 Yuma, AZ / El Centro, CA
166 166 Clarksburg - Weston, WV
168 167 +1 Missoula, MT
165 168 -3 Hattiesburg - Laurel, MS
169 169 Utica, NY
170 170 Billings, MT
171 171 Quincy, IL / Hannibal, MO / Keokuk, IA
172 172 Dothan, AL
173 173 Elmira, NY
174 174 Jackson, TN
177 175 +2 Rapid City, SD
175 176 -1 Lake Charles, LA
176 177 -1 Watertown, NY
181 178 +3 Harrisonburg, VA
178 179 -1 Marquette, MI
179 180 -1 Alexandria, LA
182 181 +1 Charlottesville, VA
180 182 -2 Jonesboro, AR
183 183 Bowling Green, KY
184 184 Greenwood - Greenville, MS
196 185 +11 Lima, OH
185 186 -1 Meridian, MS
186 187 -1 Grand Junction - Montrose, CO
187 188 -1 Laredo, TX
188 189 -1 Lafayette, IN
189 190 -1 Parkersburg, WV
190 191 -1 Great Falls, MT
194 192 +2 Bend, OR
191 193 -2 Twin Falls, ID
192 194 -2 Butte - Bozeman, MT
193 195 -2 Eureka, CA
195 196 -1 Cheyenne, WY / Scottsbluff, NE / Sterling, CO
197 197 San Angelo, TX
198 198 Casper - Riverton, WY
199 199 Ottumwa, IA / Kirksville, MO
200 199 +1 Mankato, MN
201 201 St. Joseph, MO
203 202 +1 Zanesville, OH
202 203 -1 Fairbanks, AK
205 204 +1 Victoria, TX
204 205 -1 Presque Isle, ME
206 206 Helena, MT
207 207 Juneau, AK
208 208 Alpena, MI
209 209 North Platte, NE
210 210 Glendive, MT
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  #2  
Old Posted Jul 24, 2008, 4:57 PM
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Neat. I used to live in #88 (2008). Ha.
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Old Posted Jul 24, 2008, 5:09 PM
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Wow, what an awesome map!!! Great population indicators... at least in most cases.

Then you have anomaly markets like St. Joseph, MO or Victoria, TX... how do these small stations stay in business?
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Old Posted Jul 24, 2008, 5:43 PM
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It's amazing how Texas has 21 markets...

I know its a big state an all, but 21? That is more than twice as many as New York state.
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  #5  
Old Posted Jul 24, 2008, 6:40 PM
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Utah looks exceedingly red...hehe
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  #6  
Old Posted Jul 24, 2008, 7:14 PM
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Salt lake City has a big area of influence....not so many people though, compared to some
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Old Posted Jul 24, 2008, 7:30 PM
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It looks like much of Wyoming and Western Nebraska tunes into the Denver news (vast green area).
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Old Posted Jul 24, 2008, 7:44 PM
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I know I just said this, but some of these markets don't make any sense. Jonesboro, AR is only 65 miles away from Memphis. A place like Jackson, TN straddles the Memphis and Nashville markets, but they really should just pick one. And Zanesville, OH????? gimme a BREAK!
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Old Posted Jul 24, 2008, 7:52 PM
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Its hard to make sense of West Palm Beach having its own market as well rather than being lumped in with the Miami-Ft.Lauderdale Market. The center of West Palm Beach is only 42 miles from the center of Ft. Lauderdale. Its 25 miles from Ft.Lauderdale to Miami.
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Old Posted Jul 24, 2008, 8:10 PM
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This is interesting, but for the most part should NOT be taken as an indicator of population growth or decline. Certain markets gain or lose counties to other markets quite often. Richmond's market used to include Charlottesville, but then Charlottesville became its own market. You will also have small cities like Harrisburg that will cover large geographic areas, because there is nothing else around and bigger cities like Rochester that are geographically hemmed in by other nearby markets.
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Old Posted Jul 24, 2008, 8:19 PM
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Houston will probably move up next year above DC.
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Old Posted Jul 24, 2008, 8:21 PM
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Quote:
Originally Posted by Dralcoffin View Post
It looks like much of Wyoming and Western Nebraska tunes into the Denver news (vast green area).

as well they should
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Old Posted Jul 24, 2008, 8:21 PM
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Merge Weirton-Steubenville with Pittsburgh and Zanesville and Parkersburg with Columbus. BAM!
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Old Posted Jul 24, 2008, 9:00 PM
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Quote:
Originally Posted by mrskyline View Post
This is interesting, but for the most part should NOT be taken as an indicator of population growth or decline. Certain markets gain or lose counties to other markets quite often. Richmond's market used to include Charlottesville, but then Charlottesville became its own market. You will also have small cities like Harrisburg that will cover large geographic areas, because there is nothing else around and bigger cities like Rochester that are geographically hemmed in by other nearby markets.
Seems to be true. Columbia/Jeff City, MO moved up two spots and their pop growth has been nothing to write home about (esp. J.C.)
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Old Posted Jul 24, 2008, 9:09 PM
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Fascinating. San Antonio is is 37th.
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Old Posted Jul 24, 2008, 9:16 PM
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Sacramento at 20. That's pretty good for a city that doesn't get much respect. Sacramento is a small market in terms of sports but it's higher than a lot of other cities that have two or three pro sports teams, such as Pittsburgh, San Diego, St. Louis.
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Old Posted Jul 24, 2008, 9:22 PM
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Originally Posted by blade_bltz View Post
Fascinating. San Antonio is is 37th.
Yeah, but look at how close it is to Austin. There's just not a lot of room to expand... unless it absorbs more of the markets to the south. I'm kinda surprised at how little of New Mexico is in El Paso's market... It's almost totally dominated by Albuquerque-Santa Fe. How is Houston's market larger than Phoenix?? It covers nearly the whole state!!
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Old Posted Jul 24, 2008, 9:38 PM
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Outside of Southern Arizona (Tucson) the Phoenix market dominates the rest of the state. Yay?
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Old Posted Jul 24, 2008, 9:45 PM
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Philadelphia is 4th...exactly where we should be in any ranking.
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Old Posted Jul 24, 2008, 9:49 PM
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Originally Posted by urbanactivistTX View Post
Yeah, but look at how close it is to Austin. There's just not a lot of room to expand... unless it absorbs more of the markets to the south. I'm kinda surprised at how little of New Mexico is in El Paso's market... It's almost totally dominated by Albuquerque-Santa Fe. How is Houston's market larger than Phoenix?? It covers nearly the whole state!!
SA is in kind of a tricky spot geographically. Aside from the southern fringe of the Austin metro (Hays county), all of the areas immediately outside the metro are rural, as are 5 of the 8 metro counties. The closest "big" cities are Corpus, which is 140 miles southeast, and Laredo, which is 150 miles southwest. I'm not going to pretend to know how they figure these market areas, but it would seem Austin is too centralized to combine it with SA, and Corpus and Laredo are too far away. It does seem odd they way they've carved Central/South TX into so many markets, but a better way to do it isn't immediately apparent, at least not to me.
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