Red Bird owner tackling bigger shows in other venues to meet Ottawa's live music demand
“The demand is there. All that’s really needed now is providing opportunities for people to see a concert.”
Lynn Saxberg, Ottawa Citizen
Published Aug 13, 2024 • Last updated 1 hour ago • 4 minute read
Geoff Cass, the owner of Red Bird, has spent much of the summer figuring out how to meet the pent-up demand for live music he sees in Ottawa.
The problem is the capacity at his Bank Street venue is limited to just 80 seats, and concerts routinely sell out fast, often leaving fans disappointed.
The trend has held true this summer even though the summer months are traditionally a slow time for club shows in the city as music fans divide their time between festivals, cottages and other out-of-town vacation destinations.
Still, it seems patrons can’t get enough of the soft-seat, high-quality listening experience at Red Bird, which opened its doors in 2022 as a hybrid music school-coffee shop-folk club. The booking policy does not aspire to nab major pop stars; instead, it focuses on singer-songwriters of all stripes from grassroots upstarts to established names.
Sometimes the solution to the ticket dilemma is simple: Add an extra performance, so long as the artist and venue schedules align.
This month’s calendar, for example, includes performances by folksingers Garnet Rogers and Archie Fisher on Aug. 14 and 15, another two by bluesman Harry Manx (Aug. 22-23, both sold out) and a Saturday-afternoon matinee by the musical comedy trio Arrogant Worms on Aug. 17, followed by a sold-out evening show.
While a consistently full house is ideal, Cass is starting to spread his wings beyond the Red Bird nest to meet a demand he suspects has always been there.
“The demand is there. All that’s really needed now is providing opportunities for people to see a concert,” he said. “If you bring a good artist to town, or, if you promote one of the artists we have locally, then people for sure come out to the concerts.”
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