Moloney, Paul (September 12, 1979). "New complex hailed as major job builder".
Winnipeg Free Press. p. 24.
The developer of a $62 million office building and housing and retail/commercial complex on land owned by Great-West Life Assurance Company near Osborne St. and Broadway says the project will create 200-400 jobs during the construction period.
Work will begin immediately on the $10 million office building for use by Great-West while the other sectors will be phased in over a period of time, said Donald Love, chairman of Oxford Development Group Ltd. of Edmonton.
Love added he hoped the housing and retail/commercial components will be built without delay but a construction start hinges on market conditions.
Love said the starting date is flexible, adding Oxford would hope to bring the project on stream at a time when demand is buoyant for housing and retail space.
"We'd like to get them going as soon as possible. I would hope we'd complete it in five years, but the market will decide that," Love said.
Good news
Oxford is developing the housing/retail project in a joint venture with Great-West Life, which has owned the land for many years.
Harvey Patterson, executive-secretary of the Winnipeg Labour Council, said the development "has got to be good news because the construction trades have been in the doldrums in the past 18 months."
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This part of the project, which will be managed by Oxford, but wholly owned by Great-West, should be completed in 1981.
Great-West and Oxford plan to build about 160,000 square feet of retail shops and commercial space fronting on the south side of Broadway between Colony and Balmoral Streets.
Immediately south of this development, the partners will erect about 350 units of apartments, townhouses and condominiums stretching south to Mostyn Place, a street which runs alongside the Assiniboine River.
Parking will be provided under the residential phase.
Over the longer term, Great-West sketched in plans to build a long, rectangular office building immediately behind the current head office building.
A go-ahead on the work hinges on development of a need for office space in addition to the 220,000 square feet contained in the existing head office, and the 125,000 square feet planned for the new headquarters building.
Office space needed
The decision to build additional office space near the existing building means Great-West Life has abandoned any ideas of moving its headquarters to the proposed East Yards development at the confluence of the Red and Assiniboine Rivers.