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Old Posted Aug 12, 2015, 8:29 PM
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Urbannizer Urbannizer is offline
Join Date: Jan 2009
Location: SXSW
Posts: 9,037

September 2012:

Originally Posted by The Age
A MONTH after obtaining a controversial permit to develop a 71-level apartment tower in Southbank, the vendor is quietly marketing the property and permit for sale, seeking about $40 million.

The $195 million, 586-unit The Falls tower, wasproposed to rise 236 metres at 25 Queensbridge Street and beside the 255-metre Prima Pearl project (which has recently started construction), is the latest supertower recently approved for the riverside pocket between Crown Casino and the Arts Centre Melbourne.

Planning Minister Matthew Guy approved The Falls less than a month ago, rationalising its size with his strategy to make Melbourne a 24-hour city. Industry sources say an advertisement seeking a buyer for the site was delivered shortly after approval.
Interestingly, the site is also being marketed as a hotel redevelopment opportunity. The vendor paid $11.45 million in 2001.

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