[oldstuff]

Originally Posted by HossC

It looks like the new construction permit for 11948-11950 Ventura Boulevard was issued in 1937, although it's just given as a 2-story stores and office building owned by Ben Jacksen, so no clues to the stores inside. There's a BP for a roof sign in 1939, commissioned by Brooks Oxford Baths, but sadly there's no illustration accompanying it.

The 1939/40 San Fernando Valley CD has a masseur named Harold White at 11948 Ventura and a tailor named Herman Heinrich at 11950.

The buildings looked quite different in July 2007 (below), and Ventura didn't even have a planted center divider. For several years after this, Pepe's NY Pizza (11946 Ventura) covered the roof sign with a rectangular advert, but the original sign is now visible again.


GSV

We originally saw some of Ed Alinder's Kodachrome images back in 2014. Here are the posts that my quick search found:

http://forum.skyscraperpage.com/showpost.php?p=6694389&postcount=23131
http://forum.skyscraperpage.com/showpost.php?p=6694480&postcount=23135
http://forum.skyscraperpage.com/showpost.php?p=6694601&postcount=23140
http://forum.skyscraperpage.com/showpost.php?p=6694878&postcount=23144
http://forum.skyscraperpage.com/showpost.php?p=6695642&postcount=23149
http://forum.skyscraperpage.com/showpost.php?p=6695659&postcount=23151

Harold De Wilton Brooks was operating Brooks Oxford Baths at 220 S. La Cienega, LA in 1939. Maybe he made a deal with the masseur in 1939 for a business on Ventura as a "branch" of the baths??