I also wonder if location of the CKM site is perceived as "convenient"? Is it close enough to urban amenities, so that a lunch-hour walk to run a couple of errands is do-able? Can a company owner take a client to lunch without driving somewhere?
The site can be self-sufficient over time (a restaurant opens, some retail moves in) but being in the first wave of tenants takes a leap of faith.
Of course I could be completely wrong about this. Is there any comparison to be made with 270 Sherman? It feels quite isolated from the core.
http://www.270sherman.com