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Amazon HQ2
Amazon's planning to build a 2nd HQ in North America.
https://www.cnbc.com/2017/09/07/amaz...h-america.html Quote:
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Amazon HQ2
If Austin was able to lure them, we might get a flagship corporate tower?
http://money.cnn.com/2017/09/07/tech...ers/index.html |
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The question is...where HQ2 could be located in Austin? They're saying that it would be equal to the Seattle HQ. They might not necessarily be looking for the same 8.1 million square feet of space that they have in Seattle, but they surely would be looking for multi-millions of square feet. Where would that be possible? If it's downtown, that's multiple buildings of giant size. |
The Statesman site comes to mind.
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https://images-na.ssl-images-amazon....516043504_.pdf |
The RFP's emphasis on on-site public transportation (specifically mentioning rail or subway lines) would make it difficult for Austin to compete with cities like Denver, Charlotte, Boston, or even Dallas. Depending on how important this is to them, Austin likely lacks the critical infrastructure to support their plans. I also am not sure the city of Austin would be as welcoming as many other cities. I hope I am dead wrong.
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Since this is a long term vision, I think Austin would have to convince them they are going to quickly pick up the pace on public transportation in order to have a chance. |
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Edit: Or they mention multiple sites is possible. How about downtown innovation district and/or development above the convention center + broadmore site, linked by the red line? Edit2: heck, throw in the possibility (for phase 3 in 15 years) along the line up in Robinson Ranch. |
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It was a 15 mile MOS and not even the money to build even that. Then a few lines on the map promising at "future expansion", with no clue at how that was ever going to happen (once the initial segment, that you can't afford, is built, its operating costs > buses eat even more of the budget). |
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Domain 11 is the largest building so far at the Domain, and it's still only 312,024 square feet according to this. They would need 26 Domain 11s to equal that number. You're talking about creating a skyline that would rival Forth Worth's before you considered raising the building heights to reduce the number of buildings and footprints/impervious coverage. https://www.bizjournals.com/austin/n...s-tallest.html |
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" The RFP may contain multiple real estate sites in more than one jurisdiction, but we do encourage you to submit your best sites to meet or exceed the needs of our Project described in this RFP." May mean multiple independent (and mutually exclusive) proposals, not multiple sites combining in one proposal. |
If you really wanted downtown, you could feasibly bundle the Courthouse site, the post office, and 600 Guadalupe for a great campus with a ton of sq footage.
That, of course, assumes that neither the 600 Guad nor the Courthouse plan don't already have tenant commitments. A guy can dream, though. |
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https://images-na.ssl-images-amazon....516043504_.pdf |
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How about South Shore plus building above the convention center, connected by a pedestrian bridge (also dreaming)? |
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I also think that deals this huge come with surprising coattails -- meaning that, improved transit could easily be a price the city of Austin or State of Texas or both are willing to pay for an Amazon HQ and 50k jobs. A phased commitment of that size could feasibly change the tenor of the I-35 planning, could change the city's own perception of its need for transit, etc. Not that that completely overcomes the obstacles that Austin has, but I don't know that our current problems with Austin are exactly the long term problems Amazon might be considering. |
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Six cities Amazon should consider for its second headquarters Quote:
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Oh, heck! Go ahead and crucify me. I suggest that we offer to raze the ACC campus at Highland and invite Amazon to redevelop the entire area to suit their needs. It may not have a lot of transit "options", but it has proximity to major highways and also to our one pathetic rail offering.
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It would be awesome if Amazon chose Austin but I'd hold off on getting too excited just yet about the prospect. We still don't really know what their long-term plan is for Whole Foods. Just because it's based here doesn't mean that we would be top choice right out the gate.
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(we have prettier lakes tho) |
I want to play this game.
I'd combine the Southshore and Waller Park Place (and 99 Trinity). You could connect them with a pedestrian/rail bridge for light rail down Riverside to the airport. I also like Robinson Ranch idea along the Red Line near 45N and Parmer Lane. But I'd prefer we get some tall downtown building out of it. Southshore+WPP is my vote. |
No surprise, but Austin is formally submitting.
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http://www.512tech.com/technology/ch...45GfsQoGi9FTM/ |
Browsing around the interwebs, we seem to be making a lot of the opinionators' and columnists' short lists. :)
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Brackenridge Tract? Could that handle the Amazon requirements?
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It seems like it's probably time to move all of this to another thread?
So what's the other perspective? For those cities that have been advanced as our "competition", what do their downtown (or suburban greenfield) options look like? I'm assuming 8 million square feet is a lot of room to try to find in other downtowns as well. |
Every Amazon post in the Update and Off Topic threads have been moved to this thread.
It's too early in the process for me to get excited about this yet. But man, this is a huge and interesting discussion across a lot of urban forums and city threads. |
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Everything I've read puts 1) Austin as a de facto finalist, even before bids are tallied and 2) Austin thinks of itself as a de facto finalist, even before bids are tallied. That's dangerous. Pride goeth before a fall, and all that. |
This is Hilarious ! It really is like a bid for the olympics !
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I wonder if there are any cities willing to hop on one leg and bark like a dog to get it? :P |
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http://www.512tech.com/technology/ch...45GfsQoGi9FTM/ |
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I kind of wonder if it'll be Austin or "Austin."
Space and traffic anywhere near downtown will be difficult, to say the least. They could go east toward COTA where there's lots of land, or even south to the burbs like Dell did in Round Rock. |
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Austin would seem to fit like a glove for this new headquarters. Vibrant growing tech city in a state with no income tax. Then consider is has social similarities to Seattle as well as an onslaught of cloud computing companies littered on "silicon hill" who Amazon likely does plenty of business with considering it's a huge facet of their operations. You've got The University of Texas a stones throw away, where Amazon would surely sink their line into to scoop up undergrads and MBAs from McCombs and the highly ranked computer science program. Entertainment for employees is bustling - good food, Colorado river, 6th street, 2nd street, Rainey, etc. There's no shortage of high end residential for employees to live in. Oh and I'd say Whole Foods being headquartered here is another big pro. Remember, Amazon bought Whole Foods not because they're interested in the grocery business. They wanted consumer data but these are also their ideas of distribution centers for their drones. I'd expect Austin to be the headquarters facilitating those operations. I'd say the downside is transportation but I think the Airport is large enough to suffice their needs and is adding more and more destinations (such as the non-stop flight to London) and the whole international terminal.
Statesmen site in the South Shore District is an obvious site but I think you could lease plenty of 600 Guadalupe and finance your own tower(s) on the post office site (skybridge anyone?) and then the old Travis County block could offer more space for a tower and green space (think extension of Republic Square Park). I see many, many reasons for Austin to get this bid. |
My guess is they already know where they want to be but they are looking to make cities completive about landing them.... thereby forcing the city of choice to make bigger concessions up front than anyone may have in a non competitive situation.
But that's just a guess! ;-) |
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I noticed that one of those dots is representing Small Springs, Wyoming, Pop 4. They probably have lots of available land for an 8 million sq ft campus.
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So far Southshore, Brackenridge and Broadmoor have been mentioned as possible campus sites. WCC bought the 156 acre 3M campus this summer, and it has 1,000,000 sq ft of office space already built. I haven't heard of any development plans for the site once 3M moves to their new Parmer location.
https://www.bizjournals.com/austin/n...-large-3m.html |
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